Creative Producer

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Creative Producer based in United Kingdom.

Are you passionate about mobile gaming, creative storytelling, and performance-driven marketing? This role offers an exciting opportunity to take ownership of the entire advertising creative production lifecycle for mobile games, from initial research and concept development to final delivery and performance optimisation. You will combine creative thinking with data analysis to develop engaging advertising concepts that drive user acquisition and business growth.

Working closely with user acquisition specialists, motion designers, and artists, you will transform performance insights into actionable creative strategies and high-impact campaigns. You will oversee production workflows, coordinate multiple projects, and continuously improve creative concepts based on testing results. This is an ideal opportunity for an organised, proactive creative professional who thrives in a collaborative, fast-paced, and fully remote environment.

• Analyse advertising creative performance and testing results to identify successful concepts, underperforming approaches, and opportunities for improvement.
• Conduct ongoing marketing and competitor research to identify emerging advertising trends, creative formats, visual approaches, and effective gameplay marketing mechanics.
• Develop creative strategies by generating new concepts, advertising angles, and hypotheses aligned with user acquisition objectives.
• Identify opportunities to iterate on successful creative concepts and transform performance insights into new advertising variations.
• Prepare detailed creative briefs outlining concepts, references, visual directions, and production requirements for motion designers and artists.
• Plan and organise creative production workflows, establishing priorities, managing task pipelines, and ensuring efficient resource allocation.
• Oversee the entire creative production process, from initial task assignment and briefing to final asset delivery, providing constructive feedback and coordinating revisions.
• Collaborate closely with user acquisition teams, motion designers, and artists to ensure creative assets align with campaign objectives and performance expectations.
• Monitor creative production timelines, manage multiple projects simultaneously, and ensure deliverables are completed according to agreed deadlines.
• Maintain accurate documentation of creative assets, including production statuses, completion dates, and handover schedules for testing.
• Prepare regular reports on creative production progress, testing outcomes, and key learnings to support continuous improvement.

• At least 2 years of professional experience as a Creative Producer within the mobile gaming industry or performance marketing environment.
• Strong understanding of video and motion design production workflows, as well as the development of static advertising creatives.
• Solid knowledge of user acquisition metrics, including IPM, CTR, CVR, CPI, and ROAS, with an understanding of how these indicators relate to campaign performance and business objectives.
• Proven experience analysing advertising creative performance and developing actionable hypotheses for A/B testing.
• Ability to translate marketing insights and performance data into effective creative concepts and production briefs.
• Strong project management and organisational skills, with the ability to manage deadlines, priorities, and several production projects simultaneously.
• Excellent communication and collaboration skills, particularly when coordinating creative specialists and marketing teams.
• Proactive,…