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Marketing Copywriter

Job in Doha, Qatar
Listing for: Meituan
Full Time position
Listed on 2026-01-01
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Content Writer / Copywriter
  • Creative Arts/Media
    Digital Marketing, Content Writer / Copywriter
Salary/Wage Range or Industry Benchmark: 200000 - 400000 QAR Yearly QAR 200000.00 400000.00 YEAR
Job Description & How to Apply Below

Marketing Copywriter Jobs in Qatar

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Marketing Copywriter jobs in Qatar

Marketing Copywriter

Posted today

Job Description

Keeta, the international subsidiary of Meituan—the global delivery giant—is on a mission to transform food and consumer product delivery worldwide. With our core belief: "We help people eat better, live better," we're taking innovation to the global stage. Our story began in 2023 in Hong Kong, China, where we became an industry leader in under a year. Building on that momentum, we entered Saudi Arabia in 2024 and soon expanded to over 20 cities.

In 2025, we accelerated further, launching in Qatar, Kuwait, and the UAE within a remarkable 40‑day span. This was followed by our entry into Brazil, progressing from a pilot in Santos and São Vicente to an official launch in São Paulo, with more destinations ahead.

What You'll Do
  • 1.1 Write Arabic copy for digital ads, in‑app banners, push notifications, landing pages, and emails.
  • 1.2 Develop short‑form scripts, taglines, and promotional messaging aligned with brand tone.
  • 1.3 Localize English content into culturally appropriate Arabic—not literal translation.
  • 2.1 Collaborate with designers and marketers to shape tone and narrative across campaigns.
  • 2.2 Tailor content for different user lifecycle stages (new, active, churned).
  • 2.3 Build messaging frameworks around key cultural and commercial events.
  • 3.1 Own Arabic content output across Instagram, Tik Tok, Snapchat, and more.
  • 3.2 Monitor regional social trends and hashtags to stay culturally relevant.
  • 3.3 Support PR and merchant marketing copy (e.g., co‑branded campaigns, press releases).
  • 4.1 Work with Ops, CRM, and Design teams to ensure Arabic content consistency.
  • 4.2 Participate in brand tone workshops, content reviews, and UX journey mapping.
What We Need From You
  • Native‑level Arabic writing skills with strong English proficiency.
  • 2–4 years of experience in marketing copywriting, content marketing, or digital advertising.
  • Familiarity with content needs of fast‑moving sectors (e.g., delivery, e‑commerce, tech).
  • Strong Arabic content portfolio across social, app, or website channels.
  • Deep understanding of GCC audience tone, slang, and content consumption behavior.
  • Ability to adapt writing style based on channel, audience, and campaign type.
  • Comfortable working in a dynamic, deadline‑driven environment.
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