Data and Analytics Director

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Merkle, part of the dentsu network, powers the experience economy by combining data, technology, and creativity to deliver customer experiences that set brands apart. For over 35 years, Merkle has partnered with global brands to build loyalty, drive growth, and create meaningful connections. Recognized by leading analyst firms as a global leader in digital transformation, commerce, experience design, and data management, Merkle brings together over 16,000 employees across 30+ countries.

At Merkle, you’ll join a collaborative culture where innovation and problem-solving thrive, giving you the opportunity to shape the future of customer experience while growing your skills and career.

We’re looking for a Data and Analytics Director to shape the agency’s data vision – translating analytics into actionable growth strategies for clients. You’ll lead the use of data as a creative and strategic asset across all marketing activities.

• Lead the design and implementation of advanced analytics frameworks.
• Drive the integration of data strategy into media planning and performance measurement.
• Partner with client teams to identify business opportunities through data insights.
• Oversee dashboards, predictive models, and attribution frameworks.
• Collaborate with data engineering and tech teams to enable scalable solutions.
• Mentor analysts and strategists to elevate the agency’s data literacy.

• 12–15 years of experience in data strategy, analytics, or marketing science.
• Proven success translating data into strategic narratives and business outcomes.
  
  Strong understanding of media measurement, econometrics, and digital analytics tools.
• Experience leading analytics teams within agencies or consultancies.
• Excellent stakeholder management, visualization, and communication skills.

Seniority level: Director

Employment type: Full-time

Job function: Information Technology and Analyst

Industries: Business Consulting and Services, Technology, Information and Media, and Design Services

Dentsu is an equal opportunity employer. We do not discriminate based on sex, gender identity, race, colour, national origin, religion, sexual orientation, disabilities, or any other protected basis because we believe the best and brightest come from all walks of life. We aspire to foster a community in which diversity is valued in both our employees and our ideas.

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