Digital Marketing Executive

We are looking for an organised and experienced Digital Marketing Executive to join a small team in Banbury, with the scope for development long-term. This is a full time (part time considered), permanent position, with hybrid working available. This is a newly created role to strengthen our client's digital marketing capability - alternative hours and work patterns will be considered for the right candidate.

The Digital Marketing Executive will lead and deliver high-performing digital campaigns, with a strong focus on search engine marketing (SEO and PPC), while also contributing across broader marketing and communications activity.

This role suits an experienced marketer who can work independently, manage multiple priorities, and use data and insight to drive continuous improvement.

As Digital Marketing Executive, you will:

• Own and manage search engine marketing, including:
• PPC campaign planning, execution, optimisation and reporting
• SEO strategy, content optimisation and performance tracking
• Manage and optimise digital recruitment channels including Linked In, Google ads
• Manage and optimise website performance, user journeys and conversions
• Use analytics tools to measure campaign effectiveness and ROI
• Develop and maintain dashboards and reporting to inform decision-making

Marketing and Communications - including but not limited to:

• Plan and deliver integrated digital and offline campaigns
• Support product and service launches across multiple channels
• Support in managing lead inbox
• Media management and supply
• Develop content to recruit new members including reports, blogs, articles, video and website
• Develop content communication and engagement activity, including newsletters
• Ensure brand consistency and quality across all outputs
• Support the delivery of key events, including planning and promotion, on-site support for events where the organisation has a business stand and post-event communications and reporting
• Collaborate with internal stakeholders to translate business needs into effective marketing activity

As B2B Marketing Executive, you must be/have:

Essential

• Significant experience in a digital marketing role
• Demonstrated hands-on experience managing PPC and SEO
• Experience delivering integrated marketing campaigns
• Strong understanding of digital analytics, measurement and reporting
• Ability to work independently and manage competing priorities
• Excellent written communication and content development skills
• Proficient in Microsoft Office

Desirable

• Experience working with service organisations
• Experience managing agencies or external suppliers
• Experience using Wordpress
• Familiarity with CMS and email marketing platforms (ideally Hubspot)
• Experience in using Canva

Personal Attributes

• Proactive, organised and outcomes-focused
• Able to generate new ideas and ways of working
• Comfortable working autonomously with minimal supervision
• Strong attention to detail
• Confident communicator and collaborator

Qualifications

• Maths and English GCSE or equivalent - Essential
• Higher education qualification such as degree in relevant subject or equivalent experience - Highly desirable

What's in it for me?

• Full time or part time, and permanent role
• A salary of up to 37,000
• Flexible hybrid working
• 25 days holiday + extra for Xmas close down and bank holiday - you can buy holiday too
• Up to 10% annual bonus
• 10% non-contributory pension
• Annual 2 days off for volunteer opportunities
• Childcare holiday scheme days