Retail Media Offsite Media Manager

Retail Media Offsite Media Manager – B&Q, Southampton, Store Support Office

From £50,000 + Pension + BUPA +Share Save + 6.6 weeks holiday + Hybrid Working

We believe anyone can improve their home to make life better. From our Southampton Store Support office (SSO) we equip our stores, our people, and our whole business with everything it takes to help our millions of customers create a home they’ll love. Join us as a Retail Media Offsite Media Manager and you’ll be a big part of this.

The Offsite Media Manager will be a key driver of our off‑site retail media strategy, working closely with channel leads to mature our managed service offering while planning for self‑serve expansion.

• Collaborate with channel leads to mature the managed service offering while working towards a self‑serve model across channels such as Paid Social and Online Display.
• Support the Retail Media Advertising Lead and Project Manager in launching new channels & formats such as Connected TV, ensuring smooth adoption and clear processes.
• Collaborate with Advertising and Customer Planning teams in Marketing to identify and unlock retail media opportunities within broader customer campaigns.
• Collaborate with Partnership Managers and Onsite & Instore Media Managers to ensure a cohesive customer experience across channels.

• Support Partnerships & Channel teams in the effective and efficient activation of off‑site campaigns.
• Work with our in‑house studio to create in‑store creative principles, templates and guidelines, ensuring these are upheld.

• Work with data and insights teams to identify target audiences and build segmentation strategies.
• Lead test & learn programmes to optimise creative and media performance.
• Provide clear campaign reporting and insights to inform strategy and decision‑making in‑line with iAB standards.

• Collaborate with Partnerships Managers to maximise sell‑through of off‑site & CRM inventory and shape new opportunities.
• Work with Partnership Managers on top suppliers to enhance activity and feed into strategic planning.

• Develop and support training materials, webinars, and enablement content for internal teams and advertisers.

• Proven experience in digital marketing, retail media, or multi‑channel campaign management.
• Strong understanding of digital media is essential.
• Experience working in or with media planning teams is beneficial.
• Experience managing or mentoring junior team members is nice to have.
• Confident working with data and reporting tools to monitor and optimise campaigns.
• Excellent project management, stakeholder management, and organisational skills.
• Proactive, strategic, commercially‑minded, and collaborative.

• A central role in shaping the off‑site retail media proposition and growing a high‑impact channel.
• Ownership of multi‑channel campaigns with measurable commercial and customer outcomes.
• Opportunity to launch new channels, formats, and innovative campaigns.
• Collaboration across Partnerships, Marketing, Channel Leads, and external agencies.
• Work in a fun, inclusive, and supportive team while coaching and developing your Advertising Exec.

As part of a great team, you’ll be valued for who you are. We’re committed to making B&Q more diverse and representative of the communities we serve, where everyone can feel they belong and have equal opportunities. You will have access to a range of networks that represent our colleagues and allies and help us to continue to put diversity and inclusion at the heart of our business.

We also recognise that wellness means different things to different people, and we want to help colleagues be at their best and feel well by offering a range of benefits to help you. As well as a competitive salary, our benefits package includes an award‑winning pension scheme, bonus, Share Save options, 6.6 weeks holiday, payroll giving, an Employee Assistance Programme, shopping discounts, colleague wellbeing benefits and lots more!

To support you during the application or interview process, please contact  for any recruitment adjustments.