Assistant Store Manager Store

The Role

The Role

At Charles Tyrwhitt, our purpose is to Make it easy for men to dress well and we can't do that without our specialist teams.

This time, we're on the lookout for an Assistant Store Manager in our new Exeter store, opening February 2026!

The Assistant Manager role is a key function in the store's leadership structure, and the main objective is to influence and exceed sales targets, maximise KPI goals, ensure excellent customer service experience, and drive the operational metrics of the store. You ll lead and work alongside the sales team to identify and exceed sales opportunities and targets, whilst recognising and coaching great performance.

You will also build lasting relationships and connections with customers, manage customer appointments (including corporate clients and wedding parties), and manage customer feedback with the Store Manager.

Strong selling skills and product knowledge is key in how we deliver a high level of customer service, so the Assistant Manager will train the team on CT s service and selling standards and will encourage the sales team to utilise all store and business training tools, which include commercial reports, VM directives and courses on the Tyrwhitt Academy, so that all colleagues can be the best that they can be.

The Assistant Manager will influence a great culture within the store team, ensuring a professional and enjoyable store atmosphere for both the sales team and customers, with a solution-led approach.

Aside from these responsibilities, the Assistant Manager will support the Store Manager in reporting and analysing data, operational and stock responsibilities, managing and minimising controllable costs, staff recruitment and retention, colleague engagement and HR, Health and Safety, and compliance.

How we do our work is important to us at CT and anyone who joins us will feel aligned with our 3 BE : “BE the BOSS”, “BE the CUSTOMER” and “BE the BEST”.

As a creative and entrepreneurial business, we believe that being together helps create a collaborative environment and is key to our success. Our Tyrwhitteers are the drivers of change, so we re looking for hard working people with a pro-active approach to their work.

• Previous retail management experience
• Proven ability to lead, inspire and motivate others to achieve and work to very high standards
• Coaching and leadership skills
• Highly commercial with strong analytical skills
• Stock management and loss prevention experience
• Knowledge of understanding systems with a good understanding of Microsoft Office
• Strong relationship building skills and stakeholder/customer management

As well as all the core benefits, UK Retail colleagues also get the following:

• Excellent bonus scheme
  -bonuses are paid quarterly when your store hits target. Teamwork makes the dream work – and fills the pockets too!
• Uniform – retail colleagues are entitled to a uniform allowance which is refreshed every 6 months.
• We will help you get to work too! We have a great cycle to work scheme, relocation packages to support career development and we offer season ticket loans to those based in London stores.
• We are serious about having fun h store has a fun fund to ensure parties, treats, social activities and team building events happen regularly.
• The Tyrwhitt Academy will take care of your professional development. Our training supports you with product knowledge, customer service and other training needs. We also have a number of apprenticeship level qualifications open to store colleagues that you can work through whilst still earning your full wage.

Once upon a shirt, Nicholas Charles Tyrwhitt Wheeler (whilst studying Geography at Bristol University – we might add) had the notion that he could make a better shirt at better value than anyone else in the world! He believed that all men; no matter their shape or size, where they may be in the world or indeed their budget; should be able to own a Jermyn Street quality shirt.

A proper shirt. A CT shirt.

That was over 3 decades ago and whilst Charles Tyrwhitt (it rhymes with spirit by…