Customer Relationship Manager

Barchester is recruiting a Customer Relationship Manager to join their prestigious care home team. This is an opportunity to work alongside an exceptional management team and contribute to the success of a first-class care home. The successful candidate will be responsible for driving sales and marketing initiatives to increase occupancy, handling enquiries, and networking with the local community.

The Customer Relationship Manager will be responsible for managing enquiries to improve conversion rates and achieve occupancy targets, networking within the local community to raise the profile of the home and generate enquiries, supporting local and wider marketing activities to generate enquiries, drive conversion rates and increase occupancy, and identifying opportunities to improve sales and marketing performance. The candidate should have proven sales and marketing experience, preferably in the healthcare sector, as well as the ability to analyze data on Salesforce or a similar CRM application.

They should be self-motivated, target-driven, and have excellent interpersonal and communication skills.

Barchester is an industry-leading care provider, holding some of the best quality ratings of any large care home provider in the UK. They have a clear focus on providing residents with exceptional quality care and are dedicated to ensuring that their team are respected and their contributions valued.

REWARDS PACKAGE: Attractive salary, alongside a competitive commission structure, Access to a range of retail and leisure discounts, Access to a range of wellbeing support and Best Doctors Service, Opportunity to develop within a hugely supportive team
RESPONSIBILITIES: Managing enquiries to improve the conversion rates and achieve occupancy targets, Excellent communication skills, Networking within the local community to raise the profile of the home and generate enquiries, Supporting local and wider marketing activities to generate enquiries, drive conversion rates and increase occupancy, Identifying opportunities to improve sales and marketing performance
NEED TO HAVE:

• Have proven sales and marketing experience preferably in healthcare but not essential
• Have the ability to analyse data on Salesforce or similar CRM application
• Be self-motivated and target driven
• Have interpersonal and professional qualities
• Confident user of Microsoft Office (Excel/Powerpoint)
• Full UK driving licence

• Represent Barchester and our state of the art home in a friendly and professional manner.
• Responsible for all sales activity for the home.
• Talking to potential new residents over the phone, and providing informative and welcoming tours of the home.
• Engage with residents and relatives to understand their experience and requirements.
• Respond to sales enquiries.
• Actively generate leads and identify local marketing opportunities.
• Maintain a contacts database.

• The ideal candidate should have proven sales and marketing experience, preferably in the healthcare sector, the ability to analyze data on Salesforce or a similar CRM application, and be a confident user of Microsoft Office (Excel/PowerPoint). They should also possess a full UK driving license.

This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.