Digital Marketing Manager

Join our growing team as a Digital Marketing Manager

As a Digital Marketing Manager, you will be the go-to marketing partner for a book of vacation rental companies, owning both their digital performance and the relationship behind it. For TrackPMS customers, you will team up with Customer Success Managers, lead monthly reviews and Health Checks, and bring the marketing story to Quarterly Reviews. For customers outside TrackPMS, you will own the full relationship, run every review, and work with a dedicated Customer Account Executive on an account plan to bring them onto Track.

Own the customer relationship as the primary contact by direct phone, email, the shared DMM inbox, and Zendesk, and train customers on Track Insights so they get real value from it.

Run Health Checks on every account (monthly or bi-monthly by tier), keep tasks current in Certinia, and catch slipping performance, slow responses, or frustration before it turns into churn.

Turn Google Ads, Facebook Ads, and other channel data in Track Insights into report decks that show clients what is working, what is not, and what to do next.

Lead recurring client meetings and quarterly audit presentations, and adjust each client's marketing strategy based on performance trends and what is happening in the market.

Measure ROI across every digital channel and report on KPIs like purchases, website engagement rate, cost per acquisition, return on ad spend, click through rate, and open rate.

Make sure action items from client meetings actually get done by coordinating with our ad creators, blog and content writers, and website support team.

Partner with CSMs, CAEs, Product Marketing, and Data on QBRs, Strategic Business Reviews, renewals, upsells, product launches, and accurate attribution reporting.

Bachelor's degree in Business, Marketing, Communications, Journalism, English, or a related field

Hands-on experience with paid search (Google and Bing), Google Ads, Facebook Ads Manager, and Google Analytics

Working knowledge of email marketing, SEO, and conversion optimization across B2B and B2C

Experience with Salesforce and comfort presenting performance data and recommendations to clients

Comfortable using AI tools like Claude to speed up data analysis, report drafting, and research

Willing to travel as needed

Experience in the travel, hospitality, or vacation rental industry

Familiarity with Certinia or Zendesk

You like being the person clients call. Owning the relationship energizes you, and you would rather pick up the phone than let a ticket sit.

You can look at a dashboard, find the one or two things a client actually needs to hear, and explain them in plain language.

You follow through. When a meeting ends with five action items, you are the one making sure the ad team, writers, and web support close them out.

The expected starting base salary range for this role is $60,000 - $70,000, plus eligibility for a 10% annual incentive tied to company performance. Final compensation is based on relevant skills, experience, education, and geographic location.

Track is an end-to-end SaaS and Service Operating Platform for short term rental. For more than two decades we have helped hospitality professionals achieve digital transformation and operational excellence, anchored by our flagship Track Property Management System.

Our single-vendor ecosystem gives growing vacation rental companies the enterprise-class tools they need to scale, backed by 70+ integration partners, a growing suite of native features, and AI-driven tools that sharpen pricing, distribution, and guest communication. We combine deep hospitality expertise with forward-thinking…