Go To Market Manager
-
Business
Marketing Strategy -
Marketing / Advertising / PR
Product Marketing, Automotive Sales, Marketing Strategy, Market Research
Job Description & How to Apply Below
Title: Go To Market Manager - AUTOMOTIVE
Salary: 50-60K (+ annual bonus between 5-15%) + ECOS Scheme + Life insurance + Free Lunches Mon / Wed / Fri
Start Date: ASAP
Workstyle: 5 days on site
Location: London
Job DescriptionThis is a fantastic opportunity for someone who enjoys sitting at the intersection of product, strategy, market analysis and vehicle launches. My client is looking for a GTM Specialist to support the successful introduction of new vehicles and lifecycle activities across the UK market, helping shape how products are positioned, launched and commercialised. This role offers exposure to product planning, pricing, competitor analysis and launch execution, making it ideal for someone looking to build broad automotive commercial experience.
Working closely with teams across Product, Sales, Marketing and wider business functions, you'll play a key role in turning product strategy into successful market execution. This position would suit someone who enjoys analysing market trends, understanding customer demand and helping drive commercial decision-making. With constant change across the automotive sector, this is an excellent opportunity to join a growing function and develop your career within a highly visible area of the business.
What You'll Be Doing- Playing a key role in bringing new vehicles to market and shaping how they're positioned, launched and commercialised.
- Analysing competitors, customer trends and market opportunities to influence product and pricing decisions.
- Supporting launch planning, readiness activities and cross-functional delivery across the business.
- Helping define product propositions, pricing strategies and volume plans.
- Tracking performance after launch and identifying opportunities to improve competitiveness and commercial results.
- Automotive experience within Product, GTM, Pricing, Commercial Planning, Market Intelligence or Vehicle Launches.
- Strong analytical skills and the ability to turn data into clear commercial insights.
- A keen interest in understanding what drives customer demand, market trends and product success.
- Confident stakeholder management and experience working across multiple teams.
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