Market Research Specialist – Product Innovation & Consumer Insights
Job in
Cikupa, Banten, Indonesia
Listed on 2025-12-21
Listing for:
FOOM LAB GLOBAL
Full Time
position Listed on 2025-12-21
Job specializations:
-
Research/Development
Market Research, Research Scientist, Data Scientist, Research Analyst
Job Description & How to Apply Below
Market Research Specialist – Product Innovation & Consumer Insights
We are seeking a Market Research Specialist to support product innovation through structured research, feasibility studies, and deep consumer insights. This role focuses on understanding user behaviour, motivations, and decision drivers to inform early‑stage product and business decisions.
What you’ll do:
- Conduct market research to support product innovation and feasibility studies
- Lead Voice of Customer (VoC) initiatives including interviews, surveys, focus groups, and field research
- Identify and analyse BUMO (Behaviour, Usage, Motivation, Opportunity) and consumer preferences
- Translate user insights into opportunity areas, problem statements, and product hypotheses
- Perform market sizing, trend analysis, and competitive benchmarking
- Collaborate with Product, Strategy and Operations teams to support decision‑making
- Synthesize findings into clear insight reports and executive‑ready presentations
- Monitor evolving consumer behaviour and emerging market signals
What we’re looking for:
- 3‑6+ years of experience in market research, consumer insights, or product research
- Strong experience in product innovation research and feasibility assessment
Hands‑on expertise in qualitative and quantitative research methodologies - Proven ability to uncover behavioural insights, motivations and preference drivers
- Strong storytelling, synthesis and stakeholder communication skills
- Comfortable working in fast‑paced, ambiguous environments
Nice to have:
- Experience supporting tech‑enabled or physical product development
- Familiarity with frameworks such as JTBD, design thinking, ethnographic research
- Experience translating research into product or business strategy inputs
- Seniority level: Mid‑Senior
- Employment type: Full‑time
- Job function: Research
- Industries: Computers and Electronics Manufacturing
Referrals increase your chances of interviewing at FOOM LAB GLOBAL by 2×.
#J-18808-LjbffrNote that applications are not being accepted from your jurisdiction for this job currently via this jobsite. Candidate preferences are the decision of the Employer or Recruiting Agent, and are controlled by them alone.
To Search, View & Apply for jobs on this site that accept applications from your location or country, tap here to make a Search:
To Search, View & Apply for jobs on this site that accept applications from your location or country, tap here to make a Search:
Search for further Jobs Here:
×