Senior Director, Partnership Sales

RTS is an enthusiast culture company that builds at the intersection of gaming, creators, and brands. From global live events to bespoke branded content, we exist to create meaningful connections between fans and the worlds they love. Our team brings deep expertise across partnership sales and marketing, talent management, event production, media, community building, and IP development.

As the parent company of Evo, the world’s premier fighting game tournament and community platform, RTS operates a growing global portfolio of live events, media, creator, and talent-driven experiences. As the company expands its footprint, we are continuing to invest in the commercial infrastructure, partnerships, and leadership needed to scale our revenue engine across our properties and capabilities.

Role Overview

We’re looking for a strategic, proactive, and solutions-oriented Senior Director of Partnership Sales to drive new business across RTS, Evo, and our broader portfolio of capabilities. This is not a transactional sponsorship sales role. We’re looking for an experienced seller who leads with a marketing mindset, understands how brands and agencies define success, and can translate business objectives and KPIs into compelling, integrated partnership solutions.

The ideal candidate brings a strong understanding of sponsorship sales, intellectual property, and integrated marketing across digital, media, content, experiential, creators, and live events. They will have deep experience and a proven track record of opening doors, diagnosing client challenges, building a strategic narrative, and leading a sophisticated pitch from first conversation through negotiation and close.

Reporting Structure

You will report to the VP, Partnership Sales/marketing and work closely with the Head of Sales and the broader Global Partnership Sales & Marketing team.

Key Responsibilities
New Business & Revenue Growth

• Tap into individual network of live event sponsorship and media buyers to own and grow a high-quality pipeline of non-endemic brand and agency prospects.
• Prospect proactively and build relationships with senior decision-makers across brands, agencies, media buyers, and marketing organizations.
• Develop new partnership opportunities across live event sponsorship, media, content, experiential, creators, gaming programs, production, consulting, and other RTS capabilities.
• Manage the full sales cycle from prospecting and discovery through proposal development, negotiation, contracting, and handoff.
• Consistently deliver against individual revenue targets while contributing to broader team goals and commercial priorities.
• Identify whitespace across categories, markets, and client portfolios and turn those opportunities into actionable sales strategies.

Client Strategy & Solution-Oriented Selling

• Lead discovery with a strong understanding of the client’s business, marketing objectives, audience priorities, challenges, and KPIs.
• Break down client and agency KPIs to identify the role RTS, Evo, and our capabilities can play in delivering against those goals.
• Move beyond asset-led selling by developing customized, insight-driven solutions that connect client objectives to the right combination of IP, audience, platforms, and experiences.
• Build compelling sales narratives that clearly articulate the strategic 'why,' the consumer opportunity, the activation idea, and the measurable business value.
• Challenge traditional event sponsorship thinking and proactively bring clients ideas they may not have asked for but that solve a real marketing or business need.
• Balance creativity with commercial discipline, ensuring recommendations are differentiated, executable, scalable, and aligned with client budgets.

Integrated Partnerships & IP…