Head of Marketing Operations

About Us at Go Cardless

GoCardless is a global bank payment company. Over 100,000 businesses, from start‑ups to household names, use GoCardless to collect and send payments through direct debit, real‑time payments and open banking.

GoCardless processes US $130bn+ of payments annually, across 30+ countries, helping customers collect and send both recurring and one‑off payments, without the chasing, stress or expensive fees. We use AI‑powered solutions to improve payment success and reduce fraud. And, with open banking connectivity to over 2,500 banks, we help our customers make faster, more informed decisions.

We are headquartered in the UK with offices in London and Leeds, and additional locations in Australia, France, Ireland, Latvia, Portugal and the United States.

At GoCardless, we’re all about supporting you! We’re committed to making our hiring process inclusive and accessible. If you need extra support or adjustments, reach out to your Talent Partner — we’re here to help!

And remember: we don’t expect you to meet every single requirement. If you’re excited by this role, we encourage you to apply!

The Head of Marketing Operations role will lead and elevate marketing efficiency across Demand Generation in our outbound B2B GTM organisation and the inbound Global Growth functions. The role is responsible for driving operational efficiency and fueling smart growth for our marketing initiatives by empowering the marketing teams to achieve its full potential.

• Marketing Operations strategy:
  Design and implement a data‑driven marketing operations strategy aligned with overall marketing objectives. Focus on optimizing marketing spend for maximum return and fueling smart growth through efficient campaign execution.
• Leadership:
  Lead and mentor a growing team of marketing operations professionals, fostering their development and ensuring the team scales effectively alongside the growing marketing needs.
• Collaboration:
  
  Collaborate effectively with marketing teams to understand their needs and provide operational support. Build strong relationships across departments to foster cross‑functional collaboration.
• Mar Tech Stack guardian:
  Oversee our marketing technology (Mar Tech) stack in particular the day‑to‑day operations. Ensure these tools empower the team and drive operational efficiency. Partnering with Business Services to drive selection as required.
• Marketing automation architect:
  Identify and implement marketing automation techniques to optimise campaign execution and lead nurturing. Automate repetitive tasks to free up team bandwidth and accelerate growth.
• Workflow optimisation:
  Streamline marketing workflows and develop SOPs (Standard Operating Procedures) to eliminate bottlenecks and maximise efficiency. Cultivate a culture of continuous improvement within the marketing department.
• Data Guardian:
  Manage and maintain marketing databases and ensure data accuracy. Foster a data‑driven culture across the marketing team.
• Data‑Driven:
  Champion data‑driven decision making by providing actionable insights and reports on marketing performance metrics.

• 10+ years experience working in marketing operations or a related field.
• Proven track record of building and leading high‑performing marketing operations teams.
• Proven experience of managing marketing tools such as Pardot, Demandbase, Braze, Salesforce and Hubspot.
• Experience in technical transformation projects would be a plus.
• Strong understanding of marketing automation principles and a strategic vision for utilising Mar Tech solutions.
• Expertise in data analysis and reporting tools.
• Experience collaborating with cross‑functional teams and aligning marketing operations with overall business objectives.
• Passion for innovation and continuous improvement.

We don’t expect you to meet every requirement. If you’re excited by this role, we encourage you to apply.

Base salary ranges are based on role, job level, location, and market data. Please note that whilst we strive to offer competitive compensation, our approach is to pay between the minimum and the mid‑point (£68,000 - £85,000) of the pay range until…