External Sales Manager

Job Title:

External Sales Manager

Location:

Leeds (Field-based – local patch)
Salary:
Competitive DOE + Bonus/Commission + Car/Car Allowance + Benefits
Job Type: Full-time, Permanent

About the Business

We’re recruiting on behalf of a well-established, fast-growing electrical wholesale business with a strong local presence and a reputation for service, availability and long-term customer relationships. This is a high-impact role for a commercial, self-driven salesperson who enjoys building a patch and growing profitable accounts.

The Role

As an External Sales Manager, you’ll take ownership of a Leeds-based territory, focusing on increasing sales, protecting margin and developing long-term partnerships with electrical contractors, M&E businesses and trade customers. You’ll work closely with the branch team to ensure a seamless customer experience from quotation through to delivery.

Key Responsibilities

* Manage and grow a portfolio of existing trade accounts across the Leeds area

* Identify, target and win new business opportunities within your patch

* Build a strong pipeline through regular customer visits, prospecting and referrals

* Prepare and follow up quotations, negotiate pricing and protect margin

* Promote a broad electrical product range and introduce new lines where relevant

* Collaborate with internal teams to ensure service levels, delivery and stock support

* Maintain accurate CRM/pipeline activity and report on performance against targets

* Provide market feedback on competitor activity, pricing trends and customer needs

What We’re Looking For

* Proven experience in external/field sales within electrical wholesale or closely related sectors

* Strong commercial awareness (sales growth, margin, pricing and account development)

* Confident winning and developing relationships with electrical contractors/trade customers

* Self-motivated, organised and able to manage a territory with minimal supervision

* Comfortable with targets, KPIs and maintaining a structured sales pipeline

* Full UK driving licence

Desirable (but not essential)

* Knowledge of the Leeds/West Yorkshire contractor and trade market

* Experience selling a broad range of electrical products (e.g., cable, lighting, containment, switch gear, EV/renewables, tools)

* Strong CRM discipline and reporting habits

What’s On Offer

* Competitive basic salary (DOE)

* Bonus/commission scheme

* Company car or car allowance (role dependent)

* Benefits package

* Long-term progression opportunities within a growing business

How to Apply

Apply via CV-Library with your CV and we’ll be in touch to discuss the role, territory and package in confidence