Category Manager

About The Role

Join the Samworth Brothers Team and become part of our dynamic family! At Samworth Brothers, we genuinely care about our colleagues and strive to create an engaging environment that values your unique contributions. We are committed to your success and offer a range of exceptional benefits that support your life and personal aspirations.

• Enhanced pension scheme
• Private health scheme
• Employee discount scheme
• Experience annual pay reviews
• Profit related pay
• Unlock your potential through training and growth opportunities

Are you a strategic thinker with a passion for category management and shopper insight? Do you thrive in a fast‑paced FMCG environment and want to make a real impact in a growing business with a rich heritage? Walkers Deli & Sausage Co., a proud part of Samworth Brothers, is looking for an experienced Category Manager to join our dynamic Commercial Team.

With roots dating back to the 1820s and a strong track record of growth, we supply premium sausages, sliced cooked meats, BBQ, pâté, protein snacks, and more to major UK retailers.

• Lead the development and delivery of customer‑focused category plans.
• Drive regular market and category reviews with key retail partners.
• Champion shopper insight and influence NPD briefs and internal processes.
• Collaborate across teams to support the “One Samworth” approach.
• Mentor and support Category Executives and contribute to team development.
• Own merchandising strategies, data accuracy, and strategic planning.

• Proven category management experience in FMCG, with essential own label experience in food & beverage.
• Strong analytical skills using EPOS, Kantar, Dunnhumby, Mintel, and other insight tools.
• Excellent communication and presentation skills with stakeholder influence.
• Proficient in Microsoft Excel and PowerPoint; detail‑oriented and organised.
• Full UK driving licence and ability to travel to Leicester HQ and customer sites.

We also want you to thrive in an engaging and inclusive work culture where you will have the opportunity to take on personal accountability and take pride in your work. We encourage positive communication, and the building of strong collaborative relationships is essential to every role.

Join us at Samworth Brothers, where you’ll be more than just a team member – you’ll be an integral part of our thriving family. Apply today and embark on an exciting journey with us!

We are a fourth‑generation family business producing high‑quality own‑label products for many of the UK’s best‑known retailers along with our own brands including Ginsters, Soreen, Higgidy, Dickinson & Morris, Urban Eat, West Cornwall Pasty Company and Walker & Son. We employ over 10,000 people in well‑invested modern food manufacturing sites around the country. At Samworth Brothers we take pride in our family feel within our businesses and work together to make things happen.

We can offer you the stability of a wider group as well as the opportunities that that offers if you wish to progress your career with us. We are family and we would like to invite you to be part of that and support our teams in delivering great products to all of our customers.