Social Media & E-commerce Manager , Freelance

Social Media & E-commerce Manager — (London-Based, Freelance)

Param Sara is an Indian niche fragrance house redefining Eastern perfumery, not as nostalgia, but as an evolution. It extends the legacy of ritual, mythology, and deep-rooted traditions, transforming them into a modern sensory experience.

This is a full-time role for a Social Media & Ecommerce Manager. The individual will oversee and manage the brand's social media presence, develop and implement content strategies, and optimize social media channels to drive engagement and brand awareness. They will also be responsible for managing the eCommerce platform, crafting promotional strategies, tracking performance metrics, and driving online sales through creative campaigns and market‑centric initiatives.

• Bachelor’s degree in Marketing, Communications, E-commerce, or related field.
• 2–4 years of experience in social media, digital marketing, or e-commerce — ideally in beauty, luxury, or lifestyle.
• Strong understanding of content creation, analytics, and online consumer behaviour.
• Experience with CMS/e-commerce platforms (Shopify preferred).
• Proficient in social media tools, analytics dashboards, and email marketing platforms.
• Strong communication and organisational skills, with the ability to manage multiple timelines.
• A blend of creativity and commercial thinking, with meticulous attention to detail.
• Passion for fragrance, culture, and purpose‑driven brand building.