Product Marketing Manager and Ireland

Product Marketing Manager – Procore

We’re looking for a Product Marketing Manager to join Procore’s global product and technology organization. In this role, you’ll support the development and execution of messaging, positioning, and go-to-market strategies for the UK, Ireland, and broader European region.

As a Product Marketing Manager
, you’ll be responsible for translating global product strategy into regional success, working cross‑functionally with Product, Sales, Customer Success, and Regional Marketing teams. Success in this role requires deep product marketing skills, ideally applied within the world of construction, construction technology, or project management software. This position reports to the Sr. Director, Product Marketing, and will be based in the London, UK office.

We’re looking for someone to join us immediately.

• Collaborate with product managers and other cross‑functional teams to understand product capabilities and translate them into customer‑facing language.
• Own product positioning, messaging and value propositions based on customer challenges that differentiate Procore in the marketplace.
• Craft engaging audience‑specific content, including case studies, solution briefs, web content, presentations, data sheets, messaging documents, pitch decks, blogs, and white papers that can be utilized regionally.
• Understand market trends, customer requirements, usage, and buying behaviour, and the partner ecosystem to better identify market opportunities and customer demand for the Procore platform.
• Help gather and analyse market and customer insights to inform messaging and campaign strategies.
• Define the go‑to‑market plays working closely with product, sales, and marketing counterparts to define the target audiences, personas, and messaging required to reach them effectively.
• Participate in go‑to‑market planning, helping to coordinate product launches and other key marketing initiatives.
• Monitor and understand the competitive landscape to help the team identify opportunities.

• 5+ years of experience in product marketing, content marketing, or related marketing roles in a B2B tech company.
• Strong communication and writing skills, with the ability to translate technical concepts into clear, customer‑friendly language.
• Curious and detail‑oriented, with a passion for learning about products, technology, and customer needs.
• Comfortable working cross‑functionally with product, marketing, and sales teams.
• Experience or interest in the construction industry is a plus.

This role may also be eligible for Equity Compensation. Procore is committed to offering competitive, fair, and commensurate compensation and has provided an estimated pay range for this role. Actual compensation will be based on a candidate’s job‑related skills, experience, education or training, and location.