Senior Marketing Executive

Location: Greater London

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**** Senior Marketing Executive
**** Alfa is seeking a highly motivated and versatile Senior Marketing Executive to join our small team. This role is a fantastic opportunity for a marketing all-rounder who thrives in a dynamic environment and is eager to make an impact.

Alfa plays a critical role in the operations of major finance providers globally. Getting the right message out to our audiences - in a clear, compelling and consistent way - is key to maintaining our position as a market leader. You will play a crucial role in executing this strategy and, in time, will own the activity in one or more of our core markets.###

**** Responsibilities
* **** Copywriting and content creation:
Generate high-quality, engaging marketing collateral across various channels (web, social media, email, print), briefing our talented Design Team and collaborating on the output efficiently.
* Campaign management:
Support the planning and execution of multi-channel marketing campaigns, ensuring alignment with overall objectives and goals.
* Digital marketing:
Maintain and update our web presence, using platforms like Prismic. Assist with social, paid social and email marketing campaigns and reporting, ideally with experience using Hub Spot and other Mar Tech.
* Brand and messaging:
Ensure all communications are on-brand and align with Alfa's core message and industry positioning.
* Events strategy:
Play a role in developing and executing our events strategy, including in-person industry events and webcasts.
* Competitor Intelligence:
Keep our competitor database current and actionable.###
**** Qualifications
* **** Exceptional language and copywriting skills:
These are non-negotiable; you must be able to translate complex technical information into clear, impactful, benefits-driven messaging, with an ability to demonstrate high-quality copywriting ability.
* Proven experience (3-5 years) in a broad marketing role, preferably within the Fin Tech, B2B or enterprise software sector.
* Creative input:
Bring imagination and creativity to all marketing activities, suggesting innovative ways to reach our target audiences and present Alfa's value proposition in a compelling light.
* Technology familiarity:
Demonstrate a strong affinity for and understanding of technology and how it underpins our product and our customers' operations.
* Experience with a marketing automation platform (such as Hub Spot), a modern CMS (such as Prismic), or other Mar Tech is highly beneficial.
* Strong project management skills and the ability to manage multiple tasks and deadlines effectively.
* A proactive, self-starter attitude with a strong desire to learn and contribute.
* Fluency in German is a helpful asset, but not essential.###
**** What We Offer
***** A challenging and rewarding role where your work directly contributes to the success of a leading Fin Tech company.
* A collaborative and supportive work environment.
* Significant opportunities to progress and take on increasing responsibility as the marketing function grows.
* A competitive salary and benefits package.
**** What we’ll do for you:
***** Support you in flexible hybrid working
* 25 days’ annual leave plus bank holidays and flexible cultural days
* Pension contribution match up to 6%
* Provide private health insurance and access to private GP
* Support you with enhanced maternity, paternity and adoption leave with family-friendly policies
* Provide Income protection
* Provide Life, disability and worldwide travel insurance
* Offer interest free loans of up to £10,000 after probation period
* Offer Wellhub given access to a range of health and wellbeing gyms, classes and apps
* Support you in pursuing membership of professional bodies
* Offer 5 days per year to attend training
* Offer 3 paid days of volunteering per year
**** About Alfa
**** With over 500 employees worldwide, we’re a leading provider of software and services to the global auto and equipment finance industries. Alfa Systems, our technology platform, is at the heart of some of the world’s largest asset finance companies.

Key to the business case for each implementation is Alfa Systems’ ability to consolidate multiple client systems…