Planning - Senior Account Executive

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WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit

At WPP, we’re constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivalled talent, resources and skills to provide an integrated offer of communications, experience, commerce and technology. Over the last decade, we have developed a dedicated global client practice with the mission of accelerating WPP’s impact for our largest clients by bringing them the best of WPP.

Each team is custom‑built around a client’s specific needs and challenges, providing easy access to the right capabilities. That’s why we’ve built Open Door for Amazon
. Open Door is a unique integration of the best of WPP and Amazon – building on their respective strengths and visions. Whether at WPP or at Amazon, every project is an Open Door on new possibilities. Anything and everything can be an opportunity for our people to drive impact – for them to innovate, learn, thrive, and occasionally fail too.

We are searching for a talented and enthusiastic individual to join our Open Door team as a Planning Senior Executive. This is a full‑time position based in London. This role plays a crucial part in supporting WPP's mission to deliver consistency, delivery excellence and best‑in‑class service for Amazon. This role is part of the XCM EU Regional Hub team.

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

• Contribute to the development of comprehensive media plans across various channels, aligning with client objectives and budget.
• Conduct in‑depth research and analysis of target audiences, market trends, and competitive landscape to inform media strategies.
• Develop DE+I planning and carbon conscious media strategies.
• Utilize media systems and tools, including WPP Open AI platform, to generate insights and optimise campaign performance.
• Stay abreast of the latest trends and innovations in the media industry, sharing knowledge and insights with the team.
• Support the team in developing communication frameworks and cross‑media strategies.

• Support smooth execution of media plans, ensuring adherence to timelines, budgets, and quality standards. This includes (but not limited to) updating schematics, providing media plans to clients, chasing creative, etc.
• Collaborate with activation teams to deliver timely and effective responses to client requests and tactical plans.
• Monitor campaign performance, identify areas for improvement, and implement optimisation strategies.
• Support financial processes, including PO trackers, bookings, reconciliations, and query resolution.
• Update internal and external status reports.
• Assist in the development of client‑facing presentations and reports.

• Serve as a point of contact for client inquiries and requests, always maintaining professional and appropriate client communication.
• Participate in client meetings, providing updates on campaign progress and performance.
• Facilitate regular meetings with the client and creative agency and collation of documents for those meetings.
• Contribute to a positive and collaborative team environment.
• Work with your line manager to your objectives and goals in line with your role and agency vision.

• Have a good understanding and competence in MS Office – PowerPoint and Excel in particular.
• Understanding of industry standard media research tools.
• Understanding of how Activation works in different media channels.
• Have an awareness and curiosity about media and marketing industry including trends and challenges or concepts.
• Develops a broad understanding of…