Growth Marketing Specialist

ASU+GSV Summit is the largest, most influential gathering in global education innovation and outcomes, convening the leaders shaping the future of learning, technology workforce and economic opportunity. Now part of Hyve Group, the global events company behind Bett and other leading international platforms, we are entering an exciting new chapter of growth. We’re expanding our global reach and building an unparalleled community of more than 100,000+ leaders annually across the U.S., U.K., Brazil, and Southeast Asia.

Our flagship ASU+GSV Summit gathers 7,000+ leaders from 66+ countries in San Diego each year to shape the future of education, skills, and economic opportunity. With massive momentum behind Ai, workforce transformation and unlocking human potential, we’re building the next major growth chapter of ASU+GSV Summit, and we’re looking for exceptional people to help us build it.

We’re hiring a Growth Marketing Specialist to join our high-performing marketing team and help accelerate the next chapter of ASU+GSV’s growth. This is a high-impact role at the intersection of marketing, sales, data and AI, with a clear mission: turn market intelligence into qualified sales opportunities and qualified opportunities into revenue. You will help build and own the growth engine behind our sponsorship and ticket business, identifying untapped markets, reaching the right decision-makers, creating high-performing acquisition programs and giving our sales team the intelligence to win.

With a primary focus on sponsorship lead generation and a secondary focus on paid registration growth, you will connect audience data, campaign performance, sales pipeline and commercial outcomes. This is not a role where you simply launch campaigns and report on clicks. You’ll uncover new opportunities, turn data into commercial action and continually improve how we find, qualify and convert prospects.

You’ll also put AI, automation and modern data tools to work, to move faster and find opportunities others miss.

• A growth driver. You are motivated by commercial outcomes, not just marketing activity. You want to know which audiences convert, which campaigns create pipeline and what it takes to turn interest into revenue.
• A builder. You see an underdeveloped market, an incomplete database or an inefficient process and immediately start thinking about how to make it better. You enjoy creating scalable systems, not just maintaining existing ones.
• Data first. You connect the dots between campaign engagement, lead quality, sales activity, pipeline and revenue. You’re curious about what the numbers reveal and relentless about finding the story behind the data.
• An acquisition strategist. You know how to identify the right companies, audiences and decision-makers, build targeted prospect lists and develop campaigns that generate meaningful commercial opportunities.
• Commercially minded. You understand the difference between generating leads and generating leads that sales teams can convert into business. You care about qualification, conversion rates, pipeline and revenue attribution.
• AI-forward. You actively explore how AI, automation and modern data tools can accelerate research, surface buying signals, improve targeting and eliminate manual work.
• A cross-functional operator. You thrive at the intersection of marketing, sales and technology. You bring people together, turn insights into action and make things happen across teams.
• Organized and accountable. Takes initiative, tests ideas and drives results across teams.

If you're energized by building, experimenting and turning insight into commercial results, this is your opportunity.

• Generate qualified pipeline.…