Insurance Sales Trainer

AWL Insurance Agency is a technology‑enabled, data‑driven independent agency specializing in preferred auto and home insurance and senior health products, including Medicare Supplement, dental, vision, and hearing (DVH), and other ancillary offerings. Powered by advanced technology and fueled by the opportunities generated from AWL's significant digital marketing reach, we're building a best‑in‑class agency for the next generation of insurance shopping and lifetime‑value‑maximizing retention.

We are a strategic partner for every carrier we represent, and we're transforming AWLIA into an insurance distribution technology platform business. We're looking for a trainer who shares our passion for building it.

As an AWL Insurance Agency (AWLIA) Sales Trainer, you will report to the Director, Training and be responsible for the training of newly hired licensed insurance agents (Policy Sales Agents). You will be responsible for teaching them about AWL history, culture, and values as well as training them on all products, processes, and systems necessary for them to succeed as Policy Sales Agents  will also perform evaluation and certification of each Policy Sales Agent prior to their graduation to their assigned sales team.

You will collaborate with fellow trainers, Agency Sales Leadership, Agency Operations Leadership, and the Director, Training to support new‑hire readiness and ongoing agent development.

We have been ranked an Austin Best Place to Work over 10 times by Austin Business Journal, Austin Statesman, Built‑in, and Glassdoor! AWL fosters a vibrant, dynamic work culture built on trust, data, technology, passion, collaboration, and winning, where employees want to engage and be impactful. We provide competitive pay, outstanding benefits, and a fabulous, fun, collaborative environment that allows our people to be their best.

• Lead virtual new‑hire training for trainees, covering job responsibilities, AWL culture, history, and values.
• Deliver end‑to‑end instruction on AWLIA's defined sales process, including sales fundamentals and best practices, product‑specific strategies, and the effective use of systems and tools.
• Prepare trainees to identify cross‑selling opportunities, including transitions from auto insurance discussions to home;
  Medicare Supplement to dental/ancillary and other applicable products.
• Develop trainees' ability to build, manage, and maintain their sales pipelines using AWL's proprietary systems.
• Develop trainees' sales skills through structured role plays, live and recorded call reviews, coaching, and actionable feedback.
• Guide trainees through the learning process by setting expectations, communicating policies, monitoring progress, documenting performance, and providing coaching and corrective feedback.
• Evaluate trainee progress and readiness, document performance, and certify trainees who demonstrate mastery of AWL's Insurance Quoting and Sales Processes, systems, and established performance standards.
• Maintain current knowledge of AWLIA carriers, products, processes, systems, and compliance requirements to effectively communicate sales best practices and Agency processes to all trainees.
• Collaborate with the Director, Training and Agency Leadership to ensure the training curriculum remains current and effective, including the development and delivery of new‑hire, ongoing, and continuation training that supports agent performance and evolving business needs.
• Provide feedback to Agency Sales Leadership regarding trainee readiness, performance trends, and additional development needs.
• Deliver final trainee graduation vs termination recommendations to Agency Sales Leadership and communicate final decisions to trainees.