Technical Activewear Product Manager

HAYA is a fast-growing modest active wear brand serving women globally. We design functional, flattering active wear that prioritises coverage, movement, and confidence.

This is an execution-heavy role responsible for taking product ideas from concept to customer
, without chaos, delays, or endless sample loops.

Your job is to make sure:

• We ship the right products
• At the right time
• At the right margin
• With zero confusion between design, factory, marketing, and ops

If product delays, bad sizing, missed launches, or unclear briefs stress you out, this role is not for you.

If you thrive on ownership, clarity, and shipping, keep reading.

• 1. Product Strategy & Roadmap
  • Own the seasonal and quarterly product roadmap
  • Decide what gets built, what gets killed, and what gets delayed
  • Balance newness, restocks, and hero product expansion
  • Align product decisions with brand, margins, and inventory reality
• 2. Product Development (End-to-End)
  • Take ideas from concept → tech pack → sample → production
  • Work directly with designers, factories, and internal stakeholders
  • Manage sampling rounds decisively (no endless tweaks)
  • Own sizing, fit, fabric choice, trims, and construction decisions
  • Ensure products meet quality, modesty, and performance standards
• 3. Cross-Functional Leadership
  • Be the single point of truth between design, manufacturing, marketing, operations, and founder
  • Translate vague ideas into clear, executable briefs
  • Keep launches on track and unblock issues fast
• 4. Commercial Ownership
  • Understand COGS, margins, MOQ constraints, and lead times
  • Make product decisions that actually make financial sense
  • Flag margin killers early and propose alternatives
  • Work closely with inventory planning to avoid stockouts or dead stock
• 5. Data & Customer Insight
  • Use sales data, returns, reviews, and feedback to improve products
  • Identify why products succeed or fail and fix root causes
  • Continuously refine fit, sizing, and design based on real usage

• Must-Haves
  • 5+ years experience in product management or product development (Apparel specific)
  • Strong understanding of garment construction, fabrics, and fit
  • Highly organised with strong written communication
• Nice-to-Haves
  • Experience in active wear or performance apparel
  • Experience working with overseas manufacturers (especially China)
  • Experience in DTC or ecommerce brands
  • Understanding of modest fashion or Muslim consumer needs