Marketing & PR Manager

Marketing & PR Manager

Location:

Milton Keynes, UK (with travel required)

Urban Automotive is a globally recognised luxury automotive brand, known for design‑led, OEM‑level styling packages and world‑class craftsmanship. With a growing presence across the UK, Europe, the Middle East and the US, we’re entering an exciting next phase — scaling the brand, expanding our reach, and elevating every touchpoint.

We’re now looking for an exceptional Marketing & PR Manager to help shape Urban’s brand story globally and drive campaigns, partnerships and activations that reflect our premium positioning.

Reporting to the Global Brand & Marketing Director, the Marketing & PR Manager will play a central role in delivering Urban’s global brand strategy across influencer partnerships, marketing campaigns, social media, PR and live brand experiences. This is a hands‑on leadership role, ideal for someone who can think strategically, execute brilliantly, and manage partners and internal teams to a high standard.

You’ll be working across some of the most exciting elements of brand building — from creator collaborations and launches to events, media coverage and cultural moments — ensuring Urban continues to lead at the premium end of the market.

• Own and manage Urban’s influencer and partnership programme end‑to‑end
• Identify, onboard and nurture relationships with high‑value creators, ambassadors and aligned partners
• Manage influencer contracts, deliverables, content usage rights and performance reporting
• Collaborate with the content team to maximise influencer‑led output across platforms

• Oversee Urban’s paid and organic social presence across all major platforms
• Work closely with the Social Media Executive and Marketing Executive to plan content calendars, campaign rollouts and reactive content
• Collaborate with our digital marketing agency on paid social strategy, targeting and performance optimisation
• Ensure all social output remains aspirational, culturally relevant and commercially effective

• Lead planning and delivery of Urban events and brand activations, including product launches, customer experiences, partner events and industry showcases
• Partner with PR, influencers and media to maximise exposure and impact around live moments
• Collaborate with internal teams to ensure events are captured and repurposed for ongoing marketing use
• Manage budgets, suppliers, timelines and logistics to deliver seamless, on‑brand experiences

• Act as day‑to‑day lead with Urban’s PR agency, ensuring clear briefs, proactive story generation and strong coverage
• Work closely with our digital marketing agency to align paid activity with wider brand and campaign objectives
• Manage budgets, deliverables and timelines across all external partners

• Line manage and develop a small in‑house team including Social Media Executive, Marketing Executive and Content Lead
• Set clear objectives, provide regular feedback and support ongoing progression
• Encourage close collaboration between marketing, content, design and the wider business

• Work closely with the Global Brand & Marketing Director to elevate Urban’s brand across every touchpoint
• Contribute to long‑term brand strategy, market expansion and major brand initiatives
• Support global activity across key markets: UK, Europe, the Middle East and the US

• Proven experience in a marketing and PR role within a premium, luxury or lifestyle brand
• Strong understanding of influencer marketing, social media strategy, events and integrated campaign delivery
• Confident in managing agencies, suppliers and external partners
• A strong people manager with experience leading and developing a small team
• Highly organised, commercially aware and detail‑focused with strong project management instincts

• Detail‑driven, proactive and solution‑focused
• Passionate about storytelling, aesthetics and premium brand building
• Calm under pressure and comfortable managing multiple priorities
• Naturally connected to…