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Job Description & How to Apply Below
We are seeking a data-driven On-Page SEO Specialist to lead our content optimization and organic growth strategies. Unlike a generalist, you will focus specifically on the "on-the-page" factors that influence rankings—from semantic keyword mapping and content architecture to metadata and internal linking. You will own the strategy that transforms high-quality content into high-ranking assets for our clients.
Key Responsibilities
Content Strategy & Optimization:
Execute end-to-end on-page strategies, ensuring all content is optimized for search engines, AI engines and user intent.
Semantic Keyword Research:
Move beyond simple keyword matching to build comprehensive topical clusters and semantic maps that establish industry authority.
Technical On-Page Execution:
Manage title tags, meta descriptions, header tags (H1-H6), URL structures, various schemas and image alt-text to maximize click-through rates (CTR).
Content Auditing:
Conduct regular audits of existing pages to identify opportunities for refreshes, content gaps, and "low-hanging fruit" improvements.
Conversion Rate Optimization (CRO):
Collaborate with design and content teams to improve page layouts, CTAs, and readability scores to drive conversions.
Internal Linking Architecture:
Design and implement strategic internal linking structures to distribute page authority effectively across client domains.
Performance Tracking:
Utilize GA4 and GSC to monitor page-level performance, bounce rates, and dwell time, adjusting strategies based on data.
Excellent verbal and written communication & interpersonal skills.
Required
Skills & Qualifications
Industry Expertise:
3+ years of experience managing SEO specifically for SaaS, Technology, or Cloud Computing sectors.
Tool Proficiency:
Hands-on experience with Wordpress , GA4, GSC, SEMRUSH and Screaming Frog.
Technical Literacy:
Basic knowledge of HTML/CSS to manage schema markup (JSON-LD) and troubleshoot CMS-related formatting issues.
Analytical Mindset:
Ability to interpret complex data into actionable content briefs for writers and stakeholders.
Product Interest:
A genuine interest in technical products to ensure content accuracy and depth.
A proven track record of moving competitive keywords from Page 2 to Page 1 through on-page changes alone .
Familiarity with modern Google algorithms (Helpful Content Update, E-E-A-T principles) and GEO strategies.
Agency experience is preferred.
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