VP, Market Expansion & Patient Engagement
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Business
Operations Management, Change Management -
Management
Operations Management, Change Management
Job Description & How to Apply Below
This listing's locations Remote - Nashville
Employment Full-time
Workplace Remote
Department:
Operations
Matter Health is seeking a Vice President, Market Expansion & Patient Engagement to lead two of our most important growth priorities: launching new markets and connecting attributed members to care.
In this role, you will own the end-to-end process of bringing new payer markets into operation-from contract execution through go-live and early market performance. You will also lead the enterprise strategy and execution infrastructure that converts attributed members into active patient relationships.
You will build and continuously improve our market launch toolkit, ensuring each new market benefits from a repeatable, reliable operating approach. As the leader of patient engagement strategy, you will guide the development of playbooks, outreach capabilities across channels, and field enablement tools that support member activation and care conversion at scale.
This role requires a leader who can set enterprise strategy while staying close to execution, build teams, and drive accountability across cross-functional partners. This is a remote position reporting to the SVP, Operations.
Key Responsibilities Market Implementation & Launch- Own the strategy and execution of a repeatable market launch operating system, improving the approach with each new market.
- Lead the 90-day market sprint from contract execution through the first patient visit and early market performance.
- Translate executed payer contracts into operational requirements, workflow triggers, and readiness checklists so teams understand their responsibilities before go-live.
- Lead pre-launch readiness assessments across Clinical, Operations, HR, Training, Technology, and Compliance.
- Own operational sign-off on launch timing during contracting, certify readiness, and elevate recommended launch delays to the SVP, Operations when appropriate.
- Drive staffing and credentialing timelines for each new market and serve as the internal escalation point when timelines are at risk.
- Coordinate launch activities across Growth, Legal/Compliance, Clinical, Operations, HR, and Technology to manage dependencies and support timely execution.
- Establish the strategy and governance for implementation tracking, including timelines, milestones, and status reporting from contract execution through go-live.
- Own the enterprise strategy and execution infrastructure that connects attributed members to active patient relationships.
- Lead the strategic development of patient engagement playbooks, outreach capabilities across channels, and tools that enable field teams.
- Build scalable approaches that support member activation and conversion into care.
- Coordinate with payer teams to support accurate patient attribution and enrollment.
- Oversee attribution reconciliation to identify gaps, improve accuracy, and coordinate corrections.
- Build alignment and accountability across teams responsible for market readiness and patient engagement.
- Identify implementation gaps, lead root-cause analyses, and translate findings into lasting operational improvements.
- Maintain and improve launch playbooks and standard operating procedures.
- Balance enterprise planning with hands‑on execution to support reliable launches and early market performance.
- Experience leading market expansion, implementation, or operational launch initiatives within healthcare.
- Deep understanding of value‑based care and payer operations.
- Experience translating payer contract requirements into operational workflows and launch plans.
- A track record of scaling patient or member engagement functions.
- Experience…
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