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Senior Strategic Writer, Medicaid Proposals - Remote

Remote / Online - Candidates ideally in
Minnetonka, Hennepin County, Minnesota, 55345, USA
Listing for: UnitedHealth Group
Remote/Work from Home position Listed on 2026-11-07
Job specializations:
  • Business
    PR / Communications
  • Marketing / Advertising / PR
    Marketing Communications, PR / Communications
Salary/Wage Range or Industry Benchmark: 112700 - 193200 USD Yearly USD 112700.00 193200.00 YEAR

Job Description & How to Apply Below

At United Healthcare, we're simplifying the health care experience, creating healthier communities and removing barriers to quality care. The work you do here impacts the lives of millions of people for the better. Come build the health care system of tomorrow, making it more responsive, affordable and optimized. Ready to make a difference? Join us in making healthcare work better for everyone through people-led, responsible AI while Caring.

Connecting. Growing together.

The Senior Strategic Writer will be responsible for continually driving and elevating the quality of proposal responses relating to assigned content areas, contributing to an industry-leading proposal win rate and top scores among responses. In response to State-issued Medicaid Requests for Proposals (RFPs), the Senior Strategic Writer will be responsible for writing proposal responses within their assigned functional areas that are of greatest complexity and highest point value with a focus on ensuring development of a compliant, responsive, compelling and high-quality bid.

In addition to writing responses to RFPs, this position will review drafts at each critical milestone throughout the proposal process to ensure consistent, compliant and high-quality responses. Outside of live RFPs, the Senior Strategic Writer will work with writing team and growth and health plan leadership in advance of an RFP release to adequately prepare writing efforts relating to responses related to their assigned content area.

In addition, this position will be the primary owner for all writing tools and resources relating to the network functional area, and will be responsible for ensuring that the these tools and resources are up-to-date and relevant.

You'll enjoy the flexibility to work remotely
* from anywhere within the U.S. as you take on some tough challenges.

Primary Responsibilities
  • Continually deepen subject matter expertise across business functions, programs, solutions, and populations by identifying Enterprise innovations, capabilities, and best practices that strengthen bid strategy and proposal writing
  • Work cross-functionally to define bid-specific writing strategy, including care model, provider network, population-specific, solution, capability, and other strategic messaging
  • Identify content gaps and opportunities and partner with cross-functional teams to develop strategies, solutions, proof points, and supporting information that strengthen competitive positioning
  • Analyze competitor responses, bid evaluations, and proposal performance to identify opportunities to strengthen future submissions and writing strategy
  • Apply national strategies, capabilities, solutions, and value propositions to proposal responses based on RFP requirements, market priorities, customer needs, and population-specific considerations
  • Develop and provide pre-bid materials that equip writers with the information needed to execute bid strategy, including solution and capability information, strategic messaging, and other bid-specific resources
  • Partner cross-functionally to develop bid-specific AI tools and guidance that help writers apply strategy and messaging consistently across content areas
  • Prepare writers by content area on bid strategy, differentiators, population considerations, solution positioning, and messaging priorities before and throughout proposal development
  • Serve as the assigned strategic writer for complex, high-priority, or highly integrated RFP questions that require synthesis across multiple functional areas, strategies, or solutions
  • Conduct strategic writing and quality reviews at defined bid milestones to strengthen consistency of messaging, responsiveness, differentiation, and the overall proposal story
  • Connect strategy across content…

Position Requirements

10+ Years work experience
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