Senior Growth Intelligence Analyst
-
Business
Marketing Strategy -
Marketing / Advertising / PR
Marketing Strategy
Job Description & How to Apply Below
Lumen is the trusted network for the AI-powered world, connecting people, data, and applications through our expansive fiber network and connected ecosystem. We enable secure, high-performance connectivity across cloud, edge, and AI workloads for enterprises, governments, and communities.
At Lumen, you’ll work on infrastructure customers rely on today and build for what’s next, where performance, security, and resilience matter.
This is a high accountability environment where bold ideas drive real innovation for our customers, partners, and industry. The work is challenging, expectations are clear, and trust is built into how we operate. If you’re ready to take ownership, deliver meaningful impact, and help shape the future of AI-ready connectivity, join us today.
The RoleThe Growth Intelligence Lead shapes the business logic and frameworks that translate customer and commercial signals into prioritized growth recommendations for next best action motions. The role ensures GTM growth motions and audiences are identified, prioritized, and converted to qualified opportunities at scale.
Reporting to the Senior Manager, GTM Growth & Adoption, the Growth Intelligence Lead serves as the growth partner to Lumen’s Marketing and Strategy teams. This individual aligns next-best-action model and recommendation development with nurture and activation strategies to drive qualified lead conversion and improve GTM growth decision criteria and lead progression from marketing to sales.
LocationThis is a work from home position within the U.S.
The Main ResponsibilitiesDefine customer state, eligibility, readiness, and progression criteria that determine where customers enter and move through the marketing funnel.
Translate customer attributes, intent signals, and commercial priorities into prioritization logic, next-best-action sequencing, and acceptance criteria for audience recommendations.
Partner with Growth Strategy Leads to specify the audience, nurture, next-best-action approach, channel, and sales handoff requirements associated with each recommendation.
Work with Intelligence, Decisioning, and Targeting teams to validate that models and business rules reflect growth needs and produce actionable outputs.
Coordinate with the GTM Tech Lead to sequence requirements, manage dependencies, and operationalize decision logic through scalable workflows.
Partner with GTM Tech Lead to establish the traceability needed to connect prioritized recommendations and audiences with downstream nurture strategies, activation motions, and commercial outcomes.
Monitor recommendation quality and activation performance to identify gaps in signal coverage, eligibility, classification, routing, or execution.
Lead the cross-functional feedback loop that converts test results, insights, and stakeholder feedback into improvement plans that optimize the model, workflows, and future capabilities.
Bachelor’s degree and 6+ years of experience in growth strategy, GTM, marketing analytics, or a related function.
Strong understanding of customer segmentation, funnel progression, next-best-action concepts, and decisioning logic.
Experience translating customer, behavioral, engagement, or commercial insights into actionable decision frameworks and business requirements.
Experience coordinating complex initiatives across Growth Strategy, Marketing, Sales, Product, Data, and/or technology teams.
Strong commercial and analytical judgment, including assessing signal quality, recommendation relevance, prioritization, and downstream outcomes.
Demonstrated ability to lead initiatives without direct authority.
Strong written, verbal, and executive communication skills, with the ability to translate between business and…
Position Requirements
10+ Years work experience(If this job is in fact in your jurisdiction, then you may be using a Proxy or VPN to access this site, and to progress further, you should change your connectivity to another mobile device or PC).