Technical Marketing & Data Automation Specialist - Freelance, Remote
Dubai, UAE/Dubai
Listed on 2025-11-23
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IT/Tech
Data Analyst, Data Science Manager, Web Developer, Data Security
Technical Marketing & Data Automation Specialist - Freelance, Remote
Magic Global Village, Dubai, United Arab Emirates
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DescriptionDepartment: Support & Leadership
Location: Global+
Compensation: $7.00 / hour
About the ClientOur client is a U.S.
-based real estate and luxury marketing collective supporting multi-family real estate and related brands through social, digital, and content-driven campaigns. They operate a performance-minded PPC/Search team and partner closely with leadership to drive data-informed growth. The team emphasizes structured workflows, cross-platform reporting, and high-quality data to power decision-making.
This role exists to own complex Google Tag Manager (GTM) event tracking, streamline data scraping, and automate repetitive data workflows that currently slow down the PPC/Search team and the CEO. The objective is to deliver accurate, reliable tracking and clean, structured data outputs so the team can move faster and make sharper, data-driven decisions. By centralizing technical marketing and automation, this hire will increase accuracy, reduce manual effort, and improve reporting across platforms.
TheImpact you’ll make GTM and Analytics Implementation
- Build, deploy, and maintain custom GTM tags, triggers, and variables for advanced event tracking
- Configure GA4 events/conversions and ensure correct data layer usage
- QA and debug with GTM Preview/Tag Assistant; document implementations and change logs
- Scrape data from social media and targeted online sources per SOPs and client needs
- Clean, normalize, de-duplicate, and format datasets into company templates
- Maintain scraping schedules/tools and ensure compliant, reliable collection
- Use Pattern, ChatGPT, Gemini, and internal scrapers to automate email/onsite data extraction into Google Sheets
- Build repeatable workflows that reduce manual copy/paste and transform data at scale
- Create light scripts (e.g., JavaScript/Apps Script) to expedite ETL-type tasks
- Support integrations between GA4, CRMs, ad platforms, and spreadsheets
- Configure webhooks/API, no-code automation, or Apps Script to move data between systems
- Monitor pipelines, troubleshoot discrepancies, and maintain data integrity
- Assist the CEO with data formatting, spreadsheet optimization, and dashboard improvements
- Partner with the PPC/Search team to prioritize tracking requests and automation backlogs
- Document SOPs, communicate updates via Slack/Email, and complete a client assessment if provided
- Proven, hands-on GTM expertise building custom tags, triggers, and variables (moderate to strong; not entry-level)
- Working knowledge of JavaScript and HTML for tagging and light scripting
- Demonstrated experience with data scraping, cleaning, and structuring into templates
- Proficiency with Google Sheets (formulas, lookups, data organization) and comfort with GA4/CRM/ad platform integrations
- Full-time availability Monday–Friday, 9 AM–5 PM EST
- WFH Set-Up:
- Computer with at least 8GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor and up.
- Internet speed of at least 40
MBPS - Headset with an extended mic that has noise cancellation and a webcam
- Back-up computer and internet connection
- Quiet, dedicated workspace at home
- Technical: GTM/GA4, data layers, regex, DOM events;
Google Sheets power user; familiarity with webhooks/APIs; comfort with AI tools (Pattern, ChatGPT, Gemini) and internal scrapers; light JavaScript/Apps Script - Operational:
Strong QA mindset, documentation-first, able to follow and improve SOPs, excellent task prioritization - Collaborative:
Clear communicator, responsive in Slack/Email, comfortable partnering with PPC and executive stakeholders - Problem-solving:
Resourceful, automation-minded, and driven to reduce repetitive work with scalable workflows
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