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Senior CRM, Data & Insights Officer

Remote / Online - Candidates ideally in
Greater London, London, Greater London, W1B, England, UK
Listing for: The Third Age Trust - u3a
Full Time, Part Time, Remote/Work from Home position Listed on 2026-11-08
Job specializations:
  • IT/Tech
    CRM Systems & Management, Data Analyst
Salary/Wage Range or Industry Benchmark: 43000 - 45000 GBP Yearly GBP 43000.00 45000.00 YEAR

Job Description & How to Apply Below

Location: Greater London

Department/Team:
Operations

Reports To:

Head of Operations

Location:

London office SE1 8EN
/ hybrid work from home 2 days

Salary Range: £43,000 - £45,000 (FTE) (£34,400 - £36,000 per annum)

Contract &

Working hours:

Part-time 28 hours - Fixed Term 1 year (with a view to extend)

About the Third Age Trust and the DSU Programme

The Third Age Trust is the national charity that supports the u3a movement: more than 1,000 independent, volunteer-led u3as across the UK with over 400,000 members who come together to learn, laugh and live in later life. The Trust provides national leadership, shared services and central coordination, including the digital tools that many u3as rely on to run their membership, finances, groups and websites.

The Trust is about to start a Digital Services for u3as (DSU) Programme which will replace an ageing existing fragmented set of systems with a modern, supportable digital estate.

As part of this programme, we will look to implement new Trust SaaS platforms for CRM, finance, events and communications which the Senior CRM, Data & Insights Officer will be heavily involved in.

Job Purpose

The Senior CRM, Data & Insights Officer is responsible for the implementation, management and continuous improvement of the organisation's CRM and data systems. The role ensures high-quality data management, delivers actionable insight to support strategic decision-making, ensures compliance with data protection legislation, and provides system support and training to staff. We anticipate that this role may increase to full-time as the organisation's digital transformation programme develops, subject to organisational need, budget and agreement with the postholder.

Key Responsibilities
  • CRM & Systems Management

    Lead the implementation, configuration and ongoing optimisation of the organisation's CRM system

    Act as system owner, ensuring reliability, performance and user accessibility

    Manage system upgrades, integrations and third-party suppliers

    Develop and maintain system documentation, processes and standards

    Identify opportunities to improve efficiency, automation and data capture

  • Data Management & Governance

    Ensure data accuracy, integrity, and consistency across systems

    Develop and maintain data standards, policies and procedures

    Oversee data cleansing, migration and maintenance activities

    Manage data imports/exports safely and efficiently

    Establish effective data governance frameworks across the organisation

  • Reporting, Analysis & Insight

    Design and deliver dashboards, reports and KPIs to support organisational performance

    Analyse data to identify trends, risks and opportunities

    Provide clear, actionable insights to senior leadership and teams

    Support strategic planning and impact reporting

    Work with departments to define meaningful metrics and reporting needs

    Manage election and AGM voting processes and results analysis

  • Data Protection & Compliance (GDPR)

    Act as a key lead for data protection compliance in line with UK GDPR and Data Protection Act 2018

    Ensure appropriate data handling, storage, retention and security practices

    Support and advise on data protection policies and procedures

    Manage data subject requests (e.g. SARs) where required

    Act as Data Protection Officer where appropriate

    Ensure staff awareness and compliance with data protection responsibilities

  • User Support, Training & Engagement

    Provide day-to-day CRM support to staff and troubleshoot issues

    Deliver training and guidance to improve system use and data quality

    Develop user-friendly guidance materials and resources

    Promote a strong data culture across the organisation

    Act as the main point of contact for CRM related queries

  • Stakeholder & Supplier Management

    Work collaboratively with internal teams to understand needs and priorities

    Manage relationships with external CRM providers, consultants and IT partners

    Translate technical concepts into clear, accessible language for non-technical staff

  • Continuous Improvement & Strategy

    Contribute to organisational digital and data strategy

    Identify opportunities to enhance systems, reporting and data usage

    Stay informed of sector best practice and emerging technologies

    Support organisational change and digital transformation initiatives

  • Person Specification

    Essential Criteria Experience
    • Proven experience managing a CRM system
    • Experience in data analysis, reporting and dashboards
    • Experience implementing or improving data systems and processes
    • Experience supporting users and delivering training
    • Experience of data protection and GDPR compliance
    Skills
    • Strong…

    Position Requirements

    10+ Years work experience
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