Senior Marketing Executive; Events & Field Mark Marketing Bridge

About Us

The Company: Dotdigital is a thriving global community of passionate, dedicated professionals, committed to the collective success of the organization and its clients. Our core principles of innovation, teamwork, and client-focused solutions drive us to approach challenges with a growth mindset and take ownership of our work. At Dotdigital, collaboration and curiosity pave the way for meaningful connections and learning opportunities with diverse peers.

Our work environment encourages knowledge sharing, fosters exploration, and cherishes creative ideas. Combined, these guide us towards a shared vision in which brands around the world exceed customer expectations through the adoption of responsible marketing practices.

The Product: Dotdigital is an all-in-one customer experience and data platform (CXDP) that empowers marketing teams to exceed customer expectations with highly personalized cross-channel journeys. With Dotdigital, marketers can seamlessly unify, enrich, and segment customer data. Breaking down data silos, Dotdigital streamlines decision-making and paves the way for marketing creativity that delivers customer engagement h powerful AI capabilities, Dotdigital makes it easy to automate deeply personalized experiences across web, email, SMS, Whats App, chat, push, social, ads, and more.

This hybrid role is based at our London Bridge headquarters (London, United Kingdom), with a flexible office and remote working model requiring a minimum of 2 days a week in the office.

We are looking for an energetic senior marketing executive to support the regional field marketing team initiatives in the EMEA region. Reporting to the Head of EMEA Marketing, this is a fantastic opportunity for an organized, detail-oriented individual to grow into a marketing expert. Ideal candidates will have a passion for integrating digital and real-life marketing through campaigns and events.

A passion for event planning is essential, as you will be responsible for coordinating and executing both digital and in-person events that align with our marketing goals. You’ll contribute to the planning, logistics, and execution of Dotdigital events in the UK and EMEA. This includes interacting directly with vendors and collaborating with members of the Dotdigital team. From pre-event planning to logistics, documentation, and execution, your role will support us at every step of the process.

That includes:

• Handle logistics and day-of support for virtual and in-person events, including speaker outreach and coordination, vendor research and selection, driving registrations, and creating internal prep documents related to various events.
• Manage smaller 3rd party event sponsor ships and co-hosted partner activities, tracking timelines and deliverables to ensure flawless execution, leading to qualified leads and sales pipeline, working directly with the events manager.
• Ensure the event and email calendars are updated, and work directly with the global online marketing team to schedule communications and outreach for multiple countries.
• Carry out basic data entry for various tasks, such as creating web pages, surveys, and calendar events, preparing target lists for campaigns, and identifying further content opportunities from existing events.
• Monitor and record receipts and invoices, while ensuring the EMEA marketing budget remains current and accurate for the team.

While event planning is crucial, we are also looking for someone who understands the bigger picture of creating demand generation campaigns and becoming a well-rounded marketer. You’ll work with the EMEA marketing and global campaign teams on numerous initiatives, managing, executing, and driving forward day-to-day marketing programs. Your efforts will be focused on delivering a high-quality pipeline and achieving other associated business deliverables.

This role requires a strategic mindset to integrate various marketing activities into cohesive campaigns that align with our overall goals.

That includes:

• Support the marketing department's initiatives with planning, executing, and tracking of marketing programs such as email,…