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Senior Product Marketing Manager

Remote / Online - Candidates ideally in
Toronto, Ontario, C6A, Canada
Listing for: FacilityOS
Remote/Work from Home position
Listed on 2025-12-27
Job specializations:
  • Marketing / Advertising / PR
    Marketing Strategy, Digital Marketing, Marketing Manager, Product Marketing
Job Description & How to Apply Below

Join to apply for the Senior Product Marketing Manager role at FacilityOS
.

Location: Remote / Hybrid
Department: Marketing
Reports to: VP of Marketing

About FacilityOS

Facility

OS is redefining how organizations manage facilities and operations by unifying workflows, data, and automation into one intelligent platform. We serve facility directors, operators, and frontline teams who need real-time clarity and efficiency across their buildings and assets. As we scale, we’re expanding our marketing team with a strategic, experienced product marketer who will help strengthen our position and accelerate growth.

We are focused on fostering an innovative and collaborative work culture that recognizes and values the contribution of every individual. We prioritize employee engagement, actively encouraging participation and the sharing of information and ideas.

This is a hybrid position where you'll be required to be in office at least two days a week with the flexibility to work from home the remaining days if desired.

Role Overview

Reporting to the Vice President of Marketing, the Senior Product Marketing Manager will own critical elements of Facility

OS’s product marketing function, including product marketing strategy, analyst relations, value proposition development, and partner marketing. You will define how we articulate our value, shape market perception, and empower our teams and partners to succeed. This role is ideal for a strategic product marketer who navigates seamlessly between big-picture storytelling and hands‑on execution—and who is ready to grow into a people leadership role as our team expands.

You

Will Own
  • Collaborate cross‑functionally to develop and continuously refine the overarching product marketing strategy aligned to company and product roadmaps.
  • Translate market dynamics, customer insights, and competitive trends into actionable direction for messaging, positioning, and GTM motions.
  • Execute go‑to‑market plans that meet financial and product adoption targets.
Promotions & Campaign Alignment
  • Partner with demand generation to design high‑impact product promotions and thematic campaigns.
  • Ensure promotions reflect accurate messaging, value drivers, and audience insights.
Analyst Relations
  • Own relationships with key industry analysts and research firms.
  • Drive Facility

    OS inclusion and performance in relevant reports, briefings, and evaluations.
  • Ensure Facility

    OS is well represented on analyst and review platforms.
  • Create briefing materials, guide competitive positioning, and lead internal preparation sessions.
Value Proposition & ROI Story
  • Continuously craft a differentiated, compelling value proposition and platform narrative that resonates with buyers across segments.
  • Work with sales enablement and customer experience leaders to ensure customer‑facing team members can confidently articulate business value.
Partner Marketing
  • Build GTM programs that support partner acquisition, enablement, and co‑marketing initiatives.
  • Create partner‑ready messaging, positioning, and demand assets that amplify joint value.
You Will Support Product Launches
  • Collaborate on launch planning and execution by providing messaging, market insights, and positioning guidance.
  • Support launch documentation, internal enablement, and marketing activation.
  • Contribute insights to the ongoing competitive program by identifying trends, capturing field intel, and supporting enablement materials such as battle cards.
Vertical Content
  • Assist in developing industry‑specific messaging, playbooks, and content that aligns products to unique vertical needs and workflows.
  • Support creation of sales collateral, pitch decks, one‑pagers, and proof materials.
  • Assist in keeping content aligned with the latest messaging frameworks.
AI‑Enabled GTM Initiatives
  • Create inputs and product context to train GTM AI agents – including data, scripts, and playbooks.
  • Ensure alignment between AI outputs, product narrative, and GTM positioning.
What You’ll Bring
  • 5–8+ years of B2B SaaS product marketing experience.
  • Demonstrated success owning end‑to‑end product marketing responsibilities (strategy, messaging, value story, enablement).
  • Strong communication skills—able to synthesize…
Position Requirements
10+ Years work experience
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