Online Trading Campaigns Manager

The Online Trade Campaigns Manager is responsible for defining and delivering campaigns and optimising key digital space across all Waitrose online channels, aligned with the Online trade plan priorities, to deliver a cohesive, inspirational, multi-channel and distinctly Waitrose experience. You will be accountable for the creation and implementation of comprehensive, end-to-end online campaigns, including key space, establishing clear OKRs to support the wider team in delivering successful campaigns.

With a customer-centric and omnichannel approach, you will ensure a seamless experience across all platforms, catering to all stages of the customer lifecycle, whilst maintaining a cohesive on and off-site approach. Collaborating with multiple teams including Merchandising, Marketing (Customer), Trading, Customer Journey Management, Experimentation and Digital Product, you will identify innovative solutions to maximise Campaigns and Key space and the ongoing customer journeys across web, mobile, and App to maximise acquisition, retention and the agreed OKRs.

With a view to continuously improve campaigns, you will utilise multiple data sources to improve results both in season and refine the customer experience for future campaigns. Through your Profession you will have the opportunity to develop and stretch personally and professionally to achieve your potential.

• Hybrid working approach – a mixture of office and home; around 2+ days a week in the office to connect and on a more ad-hoc basis to attend key meetings.
• Location – Hybrid role; home location is Bracknell.

• Drive incremental value by defining, delivering, and optimizing online campaigns across Waitrose channels, ensuring alignment with trade plan priorities and tailoring to each online channel.
• Lead the successful delivery of end-to-end seasonal, campaign, and event activities through effective team leadership and collaboration with working groups.
• Establish and track OKRs through data analysis to ensure continuous campaign improvement and team success.
• Identify and implement necessary digital development requirements for successful end-to-end campaigns, using data-driven insights.
• Advocate for the online customer and their needs, leveraging data to inform and influence key stakeholders.

• Grocery eCommerce experience.
• Trade and/or marketing campaign management.
• Sound analytical and business insight skills; ability to generate insight from data and translate into actionable plans.
• Experience working with Online Analytics tools such as Content Square and Google Analytics.
• Ability to influence across different departments.
• Strong stakeholder management skills including senior leadership.
• Leadership and people development.
• Understanding of online customer journeys and marketing.

We’re the largest employee owned business in the UK and home of our cherished brands, John Lewis and Waitrose. We're not just employees, we're Partners, driven by our purpose to build a happier world. We’re ruthlessly focused on being brilliant at retail, continuing to innovate, adapt and diversify. We never knowingly undersell on price, quality and service in John Lewis and passionately serve food‑lovers in Waitrose.

As Partners we all share the responsibility of ownership and in its rewards. We use our voices to contribute to our success, working together through the good and challenging times, holding true to our behaviours and treating everyone with kindness and respect. We all own making the Partnership somewhere we belong. Embracing our differences and creating an environment where we’re free to be ourselves and can thrive.

Growing ourselves individually, and collectively. As Partners, we make all the difference. And, we all own it.

We want all of our Partners to have a good work-life balance and we support flexible working. This might mean flexible or compressed hours, job sharing or shorter hour contracts where possible. Please discuss this further with the hiring manager during your interview.