Events Manager
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Marketing / Advertising / PR
Event Management & Planning, Marketing Strategy, Marketing Management
Job Description & How to Apply Below
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Primary location: Remote,Remote
Relocation offered:No
Employment status:Full-Time
Travel:26%-50%
Non-compete:No
Location: Work from home position located in Remote,Remote
The estimated base salary range for this role is $100,000 to $120,000 per year.
Individual pay is based upon location, skills and expertise, experience and other relevant factors (salary may be adjusted based on geographic location)
It means being immersed in a supportive culture that recognizes you as a key player in Armstrong's future. We are a large company with a local feel, where you will get to know and collaborate with leadership and your colleagues across the company.
By joining us, you'll have the opportunity to make the most of your potential. Alongside a competitive remuneration package, you will receive:
- A benefits package including: medical, dental, prescription drug, life insurance, 401k match, long-term disability coverage, vacation and sick time, product discount programs and many more.
- Personal development to grow your career with us based on your strengths and interests.
- A working culture that balances individual achievement with teamwork and collaboration. We draw on each other's strengths and allow for different work styles to build engagement and satisfaction to deliver results.
Reporting to the Senior Marketing Strategy Manager, the Events Manager leads the development, execution, and performance tracking of the company’s event portfolio, including trade shows, conferences, and experiential events. This role is responsible for aligning event programming with core marketing and business priorities. Working in close partnership with the Senior Marketing Strategy Manager, the role defines event strategy, establishes priorities, and translates broader marketing objectives into distinctive brand experiences that engage target audiences, strengthen customer relationships, and deliver measurable marketing and business outcomes.
Combining strategic thinking, creative judgment, and operational discipline, the Events Manager directs the people, partners, and investments required for successful delivery. This leader manages the Events Supervisor and Events Specialist, partners closely with cross-functional teams, and maintains accountability for the quality, consistency, and effectiveness of the overall events portfolio.
What’s in it for you!- Work alongside experienced marketing professionals in a highly collaborative environment.
- Develop and mentor a growing events team.
- Expand your leadership, marketing, and experiential branding expertise.
- Make a measurable impact on brand awareness, customer relationships, and business growth.
- Develop and manage annual events strategy and calendar, defining event priorities, audience focus, and intended outcomes in alignment with broader marketing and business objectives.
- Maintain an ongoing strategic partnership with the Senior Marketing Strategy Manager to assess opportunities, shape activation concepts, review performance insights, and adjust event plans and investment recommendations as business needs evolve.
- Establish the purpose, audience, engagement strategy, and success measures for each major event or activation.
- Partner with the events, strategy, and sales enablement teams, and other key stakeholders to evaluate trade show participation, sponsor ships, and company-hosted event opportunities. Recommend investments based on audience relevance, strategic value, and anticipated return.
- Balance resources and priorities across the events portfolio, making informed recommendations about where to invest, expand, refine, or discontinue participation.
- Present event recommendations, investment proposals, and performance insights to marketing leadership.
- In partnership with the creative and sales enablement teams, lead the development of engaging event concepts that translate brand messaging and priorities into elevated, audience-centered experiences.
- Partner cross-functionally with internal stakeholders to shape event themes, exhibit environments, product storytelling, and attendee engagement.
- Define the attendee journey across pre-event communications, on-site interactions, and post-event follow-up, ensuring each touchpoint serves a clear purpose.
- Develop clear creative and event production briefs that establish objectives, audience insights, messaging, deliverables, budget…
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