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Marketing / Advertising / PR
Digital Marketing, Ecommerce, Social Media Marketing
Job Description & How to Apply Below
FOLQS is a fast-growing D2C supplement brand in the US market (colostrum + beef organs). Tik Tok is our next major growth channel. We are looking for an ambitious, hands-on Senior Tik Tok Shop Growth Manager to own, scale, and manage our entire Tik Tok Shop ecosystem end-to-end — from Seller Center health and compliance to high-volume affiliate engines and paid growth.
This is a 100% exclusive, full-time, long-term contractor role working directly with the founders.
What You’ll Own- Channel P&L & Strategy:
Lead the entire US Tik Tok Shop growth strategy, owning GMV targets, margin health, content testing roadmaps, and full channel profitability. - Affiliate & Creator Acquisition Engine:
Build and manage a high-volume affiliate engine (Open, Targeted, VIP programs). Execute end-to-end outreach, sampling logistics, onboarding, and long-term creator retention. - Seller Center & Compliance Operations:
Maintain total account health (Shop Performance Score, FFN/EPA compliance, dispute resolution, review management, and inventory syncing) to protect the account from bans or restrictions. - High-Converting UGC Pipeline:
Develop FTC-compliant creator briefs, hooks, and content angles specifically engineered to drive impulse purchases in the supplement/wellness niche. - Paid Scaling (Spark Ads & GMV Max):
Identify top-performing organic and affiliate videos, whitelist high-ROAS assets, and scale them via Spark Ads and GMV Max campaigns. - AI-Automated Workflows:
Leverage advanced AI agents (Claude, ChatGPT, custom scripts) daily to automate creator sourcing, personalized outreach, performance reporting, and brief generation. - Full-Funnel Analytics:
Own channel metrics end-to-end — tracking GMV, ROAS, CAC, AOV, Creator ROI, and conversion rates rather than engagement/vanity metrics.
- Proven Track Record: 3–5+ years of hands-on experience scaling Tik Tok Shop specifically for US D2C brands (in-house or top-tier agency). Prior success in supplements, health, wellness, or beauty is mandatory.
- Volume & Systems Operator:
Proven ability to run high-volume creator outreach (100+ targeted personalized outreaches/month) with systematic sampling and tracking workflows. - Full-Stack Execution:
Hands-on expertise across Tik Tok Creator Marketplace, Tik Tok Seller Center, and affiliate management tools (Modash, Social Snowball, GRIN, Aspire, or similar). - Technical & Compliance Savvy:
Comfortable navigating Tik Tok's strict supplement policies, claim guidelines (FTC), and Seller Center health metrics. - AI-First Mindset:
Daily, advanced integration of AI tools into your operational workflows to maximize speed and output. - Data-Driven & Accountable:
You don't just manage tasks; you own metrics. You measure success purely in attributed sales and bottom-line growth.
- Format: 100% Exclusive, Dedicated Full-Time Remote Contractor Role.
- Shift: Guaranteed minimum 6-hour daily overlap with US Eastern Time (10:00 AM – 4:00 PM ET).
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