Client Growth Manager - Wales; Home-Based

Client Growth Manager (Wales)

Home-based within Wales (Cardiff, Swansea, Newport, Aberystwyth)

Salary: £40,000 + commission + car allowance. OTE £50,000+
You must live in Wales, preferably Cardiff or Swansea, and hold a full UK driving licence. Applications outside this region cannot be considered.

Are you based in Wales, commercially driven, with a passion for turning client engagement into measurable revenue? Join Uni Homes and help our letting agent partners unlock the full value of our student property platform.
We’re looking for a commercially minded Client Growth Manager to join our Business Development team  model offers letting agents free advertising of student HMOs via our property portal, in return for completed shared utility order forms from the student groups we introduce. These forms generate revenue for Uni Homes and commission for the agent, making this a mutually beneficial partnership.

Your role is to ensure agents recognise the commercial value of our advertising and have the right systems, processes and team engagement in place to make utility form completion a seamless and consistent part of their lettings workflow.
This is a B2B2C role, where your success depends not only on strong relationships with letting agents, but also on how effectively those agents engage with student tenants to complete the utility ordering process.
You’ll be the primary contact for our letting agent partners across Wales, with most activity concentrated in Cardiff and Swansea. While the patch includes Newport and Aberystwyth, the role is weighted towards Cardiff and Swansea, so being based there is advantageous to reduce travel time and maintain regular face‑to‑face engagement with our most active clients. This is a home‑based role with regular field visits (up to three days per week, with occasional overnight stays), so candidates must be comfortable with frequent driving and hold a valid UK driving licence.

• Build and maintain strong relationships with key letting agent partners, acting as their trusted advisor and main point of contact.
• Ensure agents fully understand the commercial value of our free advertising and the importance of returning completed utility order forms as part of their lettings process.
• Drive revenue growth by embedding operational best practices within client teams, ensuring staff are trained and processes are aligned to maximise form returns.
• Monitor client performance data, identify trends, and proactively address gaps to improve conversion rates and overall account success.
• Understand and influence the full B2B2C journey, ensuring agents are equipped to guide student tenants through the utility ordering process as part of their lettings workflow.
• Deliver regular performance reports and insights to clients, helping them understand their impact and opportunities for growth.
• Collaborate with business development and support teams to onboard new clients effectively and ensure long‑term success from day one.
• Support marketing and technology initiatives, maintaining accurate CRM records and ensuring all account data is up to date.

What success looks like:
You’ll know you’re succeeding when agents consistently return utility order forms, their teams are fully bought into the Uni Homes process, and your accounts are contributing to sustained revenue growth and long‑term partnerships.

Key performance indicators (KPIs):

• Form conversion rate: percentage of advertising leads resulting in completed utility order forms.
• Revenue contribution: total commissionable revenue generated through client accounts.
• Client engagement: frequency and quality of client interactions, including best practice sessions and process reviews.
• CRM accuracy: maintenance of complete and up‑to‑date client records and performance data.
• Portfolio growth and utilisation: proportion of a client’s student property portfolio actively advertised and let via Uni Homes, and progress towards full adoption across their listings.

Skills and experience:

• Background in account management or similar client‑facing roles (e.g. Partner Success Manager, Growth Enablement Manager or Client Performance Lead), with a focus on driving performance and…