ETF Sales Director - AI Investment Firm

Our client is an innovative fintech company launching a suite of AI-driven active ETFs in the US market. Backed by prominent technology executives and investors, they have secured their RIA licence and partnered with a leading ETF infrastructure provider to bring their proprietary algorithmic investment technology to market.

This is a rare ground-floor opportunity to join as the inaugural US-based hire and lead national distribution efforts. The successful candidate will initially operate as a one-person spearhead, building relationships and driving AUM growth, with the opportunity to recruit and lead a sales team as the business scales.

Key Responsibilities

• Drive ETF sales and AUM growth across key US distribution channels, including Registered Investment Advisors (RIAs), independent broker-dealers, platforms, and institutional investors
• Develop and execute a national sales strategy aligned with the company's product positioning and brand
• Build and maintain strong relationships with financial advisors, investment committees, and home office contacts
• Represent the firm at industry conferences, webinars, and client meetings
• Collaborate closely with the Israel-based headquarters on product knowledge, market intelligence, and strategic initiatives
• Gather market feedback and competitive insights to inform product development and marketing strategy

• Recruit and build a high-performing sales team as distribution scales

Required Qualifications

• Minimum 5 years of experience in ETF sales or distribution within the US market
• Established network within the RIA and/or institutional investment community
• Demonstrated track record of meeting or exceeding sales targets
• Strong understanding of the ETF landscape, investment products, and wealth management channels
• Excellent communication, presentation, and relationship-building skills
• Highly self-motivated with the ability to work independently and remotely
• Comfortable operating in an early‑stage, high‑growth environment with minimal oversight

Preferred Qualifications

• Experience launching new ETF products or building distribution from the ground up
• Prior experience working with international headquarters or within a global organisation
• Knowledge of AI/machine learning applications in investment management
• Series 7 and Series 66 (or 63/65) licences

• Existing relationships with ETF platforms and gatekeepers

Base Salary

$150,000 – $220,000 annually (commensurate with experience)

Additional Compensation

• Performance‑based bonus tied to AUM and sales milestones
• Equity participation

Benefits

• Comprehensive health insurance (medical, dental, vision)
• Paid time off and US public holidays
• Flexible/remote working arrangements
• Opportunity to shape and lead a growing US operation

Equal Employment Opportunity and Non‑Discrimination Policy

Both Keller Executive Search and our clients are Equal Opportunity Employers. For all positions, whether with Keller Executive Search or our clients, qualified applicants will receive consideration for employment without regard to race, skin color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, protected veteran status, disability, genetic information, or any other legally protected status.

Commitment to Diversity

Keller Executive Search and its clients are committed to fostering a diverse and inclusive work environment where all individuals are valued and respected.

Reasonable Accommodations

Both Keller Executive Search and our clients are committed to providing reasonable accommodations to individuals with disabilities and pregnant individuals. We engage in an interactive process to determine effective, reasonable accommodations.

Compensation Information

For client positions, compensation information is available in the…