Senior Sales Consultant - Western Europe Consumer Panel

Hybrid Role

At NIQ, we are on an exciting journey with significant business-wide investments driving our Full View mission. Consumer Panel is core to this with a global investment commitment fully underway with several major deployments already in place and more in the pipeline. NIQ are already seeing a significant increase in clients subscribing to our enhanced panel service and our performance demonstrates a growing appetite across the FMCG industry for integrated solutions and an increasingly compelling ROI proposition.

The momentum is without doubt, with us.

Our client engagement is gathering pace at local, regional, and global levels. Clients are reevaluating their priorities and the pace of our investment is causing them to challenge their own perceptions & options. As a result we at NIQ have a great opportunity to engage clients on the ‘Full View’ proposition at a regional level in Western Europe, and help them to realise the benefits we can truly offer.

We are seeking a dynamic and driven individual to join our above market team as a Senior Consumer Sales Consultant for NIQ Consumer Panel Services in Western Europe. This role is ideal for a proactive and results‑oriented sales professional who thrives in organisational matrix structures. You will have direct accountability for increasing client penetration of our key CPS solutions ‘above market’ by achieving personal revenue targets, boosting client pitch opportunities & win rates, securing project wins, showcasing new capability, and driving overall revenue growth.

If you are passionate about sales and excel in a global business structure, we want to hear from you.

Driving New Client Acquisition: Lead the commercial strategy, outreach, positioning and pitching efforts to acquire new contracted consumer panel clients on a designated list of multi‑national FMCG clients. This includes partnering regional ADs on client strategy, tailoring commercial pitch materials to a personalised client positioning, leveraging pilots & best practice, client commercial positioning & negotiation, and aligning with in‑market new business functions to manage client pitch processes towards successful outcomes.

Matrix Working: As a senior member of the NIQ ‘Above‑Market’ Consumer Panel Services team, you’ll collaborate across the organisation to achieve successes. You will partner the regional/global AD community on your designated clients. You will work in both ‘lead’ and ‘support’ capacity with the broader CPS Commercial leadership group. You will collaborate with the Customer Success team and key Operations and Product teams to ensure our Consumer Panel Services potential is fully realised and our innovations are informed and landed with impact.

Your efforts will ultimately manage scale & complexity in bringing high‑impact, cut‑through value to clients.

Business Performance & results: Take accountability for your number. Strategise prospects & wins from ‘far‑out’ time horizons, whilst developing a healthy pipeline of short‑term opportunities to deliver against monthly sales targets. Participate in decision‑making processes and maintain high visibility across all functions to support the effective operation of the organisation.

Expertise & Credibility: Help establish and elevate NIQ as the Consumer & shopper partner of choice. Drive exposure of thought leadership & empathetic connections with senior client stakeholders. Leverage internal partnerships with SA&I & Digital verticals to bring Full View Consumer impact & expertise to clients.

Pipeline Management & Forecasting: Build and manage a healthy pipeline of opportunities (ad‑hoc and contractual), accurately forecast revenue using appropriate finance tools (including Microsoft Dynamics) and ensure timely documentation for billing. (All in partnership with ADs)

• Consumer/Shopper Panel Data Passion:
  Strong knowledge, experience and enthusiasm for consumer or shopper panel datasets, ideally within the FMCG industry. Understand the insight and the client use cases/challenges in this space. Be able to bring NIQ USPs & Benefits to life credibly.

• Client Acquisition
  
  Exp…