Data Analytics Manager

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As the Data Analytics Manager, you will play a pivotal role in transforming raw data into strategic insights that drive decision-making across the organisation. You will manage a small team and be responsible for the design and implementation of analytical solutions while ensuring data integrity, accessibility, and visualisation standards.

This role requires both a sharp analytical mindset and strong collaboration and management skills, as you'll collaborate with cross‑functional teams to identify business opportunities, track performance, and optimise outcomes. With a finger on the pulse of emerging technologies and data trends, you'll help shape our data‑driven culture and elevate how we understand our customers, prospects, operations, marketing performance and growth.

In this role your key responsibilities will include but not be limited to:

• Develop and execute a comprehensive data analytics strategy aligned with business objectives
• Oversee the Data Analyst, providing mentorship, guidance, and performance management
• Design and implement a data quality improvement strategy to resolve existing issues
• Help support the delivery and ongoing optimisations of a centralised marketing dashboard to provide unified visibility into campaign performance
• Build and automate dashboards to track ROI on marketing campaigns
• Identify reporting needs and implement automated data flows to reduce manual effort
• Drive initiatives to reduce data quality issues in Hub Spot
• Build strategies for augmenting and enhancing data, including tech stack recommendations, people‑processes, and methods of obtaining first‑party data
• Ensure compliance with data practices and laws
• Work with the Head of Marketing Operations, and CRM Manager to ensure data flows between systems and strive for a single source of truth of data
• Provide reporting and insights to help the business make better decisions, and to help track marketing performance and value‑add
• Work with colleagues in the business to improve automation and data collection
• Promote a good data management culture across the business
• Help to reduce or remove manual reporting practices and improve efficiency
• Continue to support the business in any data requests or requirements

• Strong knowledge of Microsoft Excel
• Some experience in system integrations, with expert knowledge of CRM and Marketing Automation systems (preferably Net Suite and Hub Spot)
• Experience in data capture and data management
• Ability to interpret data, identify trends and provide recommendations accordingly
• Excellent verbal and written communication skills at all levels
• In depth knowledge of marketing tools, metrics, and reporting
• Strong understanding of the digital marketing landscape
• Ability to lead a team and agencies effectively

At Women in Tech we create market‑leading products and services, to power exceptional employee experiences so that you and your people do better. Our multi‑award‑winning products pay over five million employees a year, with almost half (42%) of the FTSE 100, 50% of the top retailers and 30% of the top universities in the UK & Ireland as customers, making us the largest provider of Payroll and HR software and managed services.

Our vision is to be the clear leader in pay, reward, analytics, and people experiences. We’re passionate about creating an environment where people want to join, belong to, and be part of a progressive organisation. Our values, which were defined with input from all of our 2,000 colleagues, we live and breathe every day:

• Unstoppable together
• Always learning
• Make it count
• Think scale

Our people are critical to our ongoing success; we’re proud of our inclusive culture that gives you the platform to grow, challenge the status quo and play a crucial role in further enhancing our market position as the leading provider of HR & Payroll software and services. With Women in Tech you’ll have the chance to stretch and challenge yourself in an environment that’s varied, flexible and hugely supportive.

We also love to reward and recognise our brilliant colleagues. As part of your benefits package, you’ll receive:

• A competitive base salary.
• 25 days annual leave, plus your birthday off and the opportunity to buy additional holiday.
• Private medical insurance.
• Life assurance 4x salary.
• Enhanced pension scheme with company contributions up to 8.5%.
• A huge range of additional flexible benefits across financial & personal wellbeing, lifestyle & leisure.

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Location:

Peterborough, England, United Kingdom.