Senior Product Manager - Ads & Retail Media

Senior Product Manager - Ads & Retail Media

Join to apply for the Senior Product Manager - Ads & Retail Media role at Snoonu.

🚀 Welcome to Your Next Adventure!

We are seeking a Senior Product Manager – Ads Platform to lead the strategy, development, and optimization of Snoonu’s advertising business across CPC, CPM, and retail media formats. This role will drive the evolution of Snoonu’s Ads Platform—helping restaurants, merchants, and brands reach high‑intent users while improving ROI and monetization efficiency. You will work cross‑functionally with Engineering, Data, Design, Marketing, and Sales to deliver scalable ad products and operational tools that power the next phase of Snoonu’s growth.

• Own the product strategy for Snoonu’s Ads Platform, covering self‑serve, managed, and API‑based ads experiences.
• Design and optimize CPC and CPM ad formats across Snoonu’s verticals (Restaurants, Grocery, Marketplace, and Services).
• Build and scale Retail Media tools that enable merchants and brands to promote products within Snoonu Mart and other discovery surfaces.
• Define and manage the ads delivery system, including targeting, bidding, pacing, and campaign optimization algorithms.
• Partner with Data Science to establish the ads measurement framework—attribution models, ROAS reporting, and ad performance dashboards.
• Work closely with Sales and Marketing teams to translate business objectives into product capabilities, ensuring ads deliver measurable value for partners and customers.
• Prioritize roadmap initiatives based on impact to revenue, advertiser performance, and user experience.
• Use A/B testing and experimentation to validate new ad placements, pricing models, and conversion flows.
• Ensure privacy, compliance, and quality standards across all ad experiences.
• Mentor junior PMs and contribute to Snoonu’s overall product management excellence.

• Experience:
  
  5+ years in product management with at least 2 years in ad tech, retail media, or performance marketing products (e.g., Google Ads, Meta Ads, Amazon Advertising, Door Dash Ads, etc.).
• Technical Depth:
  Strong understanding of auction‑based systems, targeting algorithms, and campaign lifecycle management.
• Data‑Driven Mindset:
  Proficiency in analyzing campaign performance metrics (CTR, CPC, CPM, ROAS, etc.) and translating insights into roadmap decisions.
• Ad Product Expertise:
  Familiar with sponsored listings, display ads, and in‑app ad placement optimization.
• Execution Focus:
  Skilled in Agile methodologies and iterative delivery with engineering teams.
• Cross‑Functional Leader:
  Excellent communicator capable of aligning multiple stakeholders (Sales, Ops, Marketing, and Tech).
• Education:
  
  Degree in Engineering, Computer Science, Business, Economics, or Marketing.
• Languages:
  
  Fluency in English required.

Snoonu is Qatar’s homegrown Super App, reinventing daily life with blazing‑fast delivery, ride‑hailing, and shopping—all in one place. Powered by tech, driven by a global team, and obsessed with making life easier.

To be the first Qatari Super App that propels the region and its community through innovation and technology. We envision a global expansion where what we do surpasses norms and limitations every time.

To radically transform how people live by leveraging technology to connect them with endless possibilities.

• 👥 Be Customer Obsessed
  : “Focus on the customer and all else will follow.”
• 💪 Act with Integrity
  : “We are honest, ethical, and trustworthy in everything we do.”
• 🧪 Be Curious and Creative
  : “We constantly innovate and create solutions to bring a lasting positive impact.”
• 🏅 Lead by Example and Take Ownership
  : “Be the change you want to see and take ownership.”
• 🚀 Work Smart and Deliver Results
  : “You can do more by doing less, better, and faster.”
• 👨💼 It's All About People
  : “Be a team player; together we are stronger.”

• 🌐 Global Vibes – Collaborate with a worldwide crew.
• 🧠 Brain Boosters – Learning budgets, access to courses, and tools for your growth.
• 🚒 Builder’s Playground – Own your tasks, own your path! We’re…