DSO Key Account Manager KAM
Primary Responsibility
The DSO Key Account Manager has a key role in working with and establishing solid relationships with Dental Service Organizations and 3
Shape Reseller Partners, mainly in United Kingdom that are key for 3
Shape UK success.
The position focuses on proactively identifying sales opportunities, developing strategies, prioritizing action plans, driving success, and executing relationship-based selling with (including but not limited to):
- National, Regional, and Local DSO’s
- Group, Mid-Markets, Multi-Site, and Emerging Markets Dental Practices
- Education
- Government
- Institutions
- Resellers
The Key Account Manager will develop sales strategy plans utilizing consultative selling modalities to establish trusted relationship with these Strategic Accounts; this begins from the first meeting of interest, continues through any proof of concept, and culminates when the implementation phase is completed. The relationship continues post-implementation throughout the customer lifecycle to ensure usage, adoption, and a consistently positive customer experience that fosters organic growth.
The Key Account Manager is primarily responsible for selling and promoting all 3
Shape products to DSO’s as well as with Group, Mid-Markets, Multi-Site, and Emerging Markets Dental Practices. This position is also responsible for selling and promoting all 3
Shape products to a targeted list of DSO accounts.
Success is measured by sales performance, achievement of goals and KPIs, and the extent of user implementation, adoption, and overall usage of 3
Shape Dental Solutions (hardware and software). Strong alignment with the 3
Shape UK team and global stakeholders is required.
- Identify and understand DSO and Reseller Organizations
- Create and implement business plans to establish trusted relationships through consultative selling as a business advisor
- Develop and implement strategies to increase the education of and sales to Reseller Partners and DSOs
- Understand IT infrastructure and collaborate with others to further define integration needs, strategies, and action plans
- Work towards achieving maximum profitability and growth in line with and exceeding company expectations
- Contribute to the development and implementation of plans and strategies to grow the 3
Shape business, maximizing exposure and education of our products to dealer partners and end customers - Understand the reseller’s agenda and priorities and ensure alignment with 3
Shape objectives - Develop the sales initiation and offering strategy sequence with particular focus on ROI, implementation plans, workflows, proof-of-concept, training, development plans, as well as usage and adoption as a business consultant utilizing the consultative sales approach
- Represent the brand externally and internally using effective marketing techniques, maintaining strong product knowledge, and driving sales
- Utilize excellent business acumen to identify opportunities to enhance the 3
Shape brand identity in the marketplace while maintaining a strong customer focus - Responsible to establish and maintain excellent relationships with both internal and external stakeholders
1. Establish, grow, and maintain strong relationships
- Develop and maintain strong relationships with our reseller partners at the C-level as well as at the regional manager and field levels, to support sales goals
- Represent 3
Shape at trade shows/events, dealer national sales meetings as needed - Assist in coverage at dealer corporate offices and special events as needed
- Aggressively seek to establish meaningful and direct relationships with end customers for cross selling opportunities and referrals
- Develop general and client-specific relationship building and education strategies leading to current or future sales
- Develop business plans and sales strategies for assigned accounts that contributes to 3
Shape sales and profit expectations - Develop and maintain strong working relationships with Reseller Partner Special Markets and Strategic Accounts Management teams to develop and support business
- Assist in development and implementation of…
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