Digital Marketing Executive

Digital Marketing Specialist

Location:

Telford

Employment Type:

Full‑time, Permanent

We are a well‑established, family‑owned business experiencing significant growth, and we are seeking a highly skilled Digital Marketing Specialist to join our expanding team. This is a pivotal role for an experienced and motivated digital marketing professional who is eager to make a measurable impact on our online presence and brand performance.

You will take full responsibility for maintaining and optimising two dynamic websites, ensuring our online vision is delivered effectively and contributes directly to the company's continued success.

• Contribute to the development and execution of a comprehensive and effective digital marketing strategy
• Manage, optimise, and maintain product listings across all online marketplaces, including Shopify websites, Amazon, and eBay
• Leverage Google Analytics and other data sources to assess website performance, identify customer behaviour patterns, and inform strategic improvements
• Analyse business performance and market trends, presenting data‑driven recommendations to increase traffic, engagement, and sales
• Conduct thorough competitor research and benchmarking to identify opportunities for differentiation and growth
• Support the planning, creation, and delivery of regular email marketing campaigns and social media content
• Produce accurate, detailed reports evaluating the performance of digital marketing initiatives
• Undertake SEO activities, including site audits, testing, and optimisation, to enhance online visibility and overall website performance
• Continuously monitor key digital metrics and provide actionable insights to strengthen engagement and maximise results across all online channels
• Research and evaluate emerging digital tools, technologies, and best practices to ensure the business remains competitive and innovative

• A proactive, self‑motivated professional who thrives in a fast‑paced environment and is confident managing multiple projects simultaneously
• Exceptional organisational, project management, and communication skills, with a strong ability to prioritise effectively
• A results‑driven mindset, with the capability to identify and implement innovative approaches that support lead generation and revenue growth
• Demonstrable experience in digital marketing and ecommerce platforms, with strong technical aptitude and confidence in data interpretation
• Working knowledge of Shopify, Google Analytics, and Google Ads is highly advantageous
• Strong literacy, numeracy, and analytical abilities, including the capacity to evaluate the effectiveness of digital marketing activities and produce clear, insightful reports
• A solid understanding of current digital marketing concepts, strategies, and best practices, with a commitment to continuous learning and improvement

• Competitive salary
• Access to the latest technology and equipment
• Supportive, open, and enjoyable working environment
• Recently refurbished office and canteen with complimentary refreshments
• Employee discount

L & C Consulting is an Equal Opportunities Employer.

Applicants must be eligible to work in the UK full time without restriction.