Marketing Manager

Our purpose is to give everyone real confidence to put their money to work. With a heritage dating back more than 175 years, we have a long history of innovation in savings and investments, combining asset management and insurance expertise to offer a wide range of solutions.

Our two distinct operating segments, Asset Management and Life, work together to provide access to balanced, long-term investment and savings solutions.

Through telling it like it is, owning it now, and moving it forward together with care and integrity; we are creating an exceptional place to work for exceptional talent.

We will consider flexible working arrangements for any of our roles and also offer work place accommodations to ensure you have what you need to effectively deliver in your role.

The Marketing Manager will be responsible for leading the marketing execution behind the repositioning of Pru Fund, the UK’s largest and longest-standing smoothed fund. This is a unique opportunity to shape how we communicate the refreshed messaging of the Pru Fund range – centred on the three ‘S’s:
Scale, Structure, and Smoothing – to UK advisers that are both existing supporters and new audiences.

While the primary focus is on Pru Fund, the successful candidate will ensure that its refreshed positioning is integrated within our broader investment proposition managed by the M&G Life Investment Office, including risk‑managed active and passive fund ranges and our Model Portfolio Service.

This fixed-term role requires a strategic thinker that can develop compelling marketing collateral and content infrastructure that bring the new positioning to life, ensuring clarity, consistency and impact across all client touchpoints, on time and within budget. Working cross‑functionally with Marketing, Distribution and Proposition, the successful candidate will support the sales cycle by delivering assets that reinforce our value proposition and drive measurable growth.

• Work with key stakeholders in Marketing, Distribution and Proposition to bring to life the revised messaging of M&G’s range of retirement solutions, with a key focus on Pru Fund.
• Develop and deliver compelling marketing collateral that effectively supports advisers across multiple segments (B2B) and their clients (B2B2C) through the recommendation journey.
• Reflect an astute understanding of the sales process in the provision of effective support for the sales team.
• Partner cross‑functionally to integrate collateral within the broader go‑to‑market strategy and campaigns, ensuring cohesive delivery.
• Coordinate and prioritise a large pipeline of marketing assets across multiple formats, delivering on time and within budget.
• Utilise data visualisation tools to enhance storytelling and presentation.
• Use measurement, evaluation and reporting on marketing collateral performance to inform and shape future plans.
• Analyse data and feedback to continuously improve execution.

• Proven experience in creating client‑focused materials that drive engagement and conversion.
• Experience in asset management and/or wider financial services is preferrable but not essential.
• Demonstrable creativity in storytelling, format, key messaging and audience targeting.
• Strong project management and leadership skills with the ability to coordinate input from various teams.
• Excellent communication and interpersonal skills.
• Understanding of data visualisation tools and techniques.
• Ability to work collaboratively in a fast‑paced environment.

Closing Date: 26th January 2026

Recruiter:
Phoebe Ewers

Job Level: Experienced Colleague

Location:

This role can be based in our Edinburgh, Stirling or London office 2 - 3 days per week

At M&G, we’re committed to helping you thrive and supporting your wellbeing, both at work and beyond. Our benefits are designed to help you balance your professional and personal life, while planning confidently for your future. Our UK benefits include:

• As a savings and Investments firm we are proud to offer a valuable pension scheme of 18%,
  with 13% made up of Employer Contributions and 5% Employee Contributions
  . We also offer S…