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Chief Commercial Officer Sales Strategy

Job in Surrey, BC, Canada
Listing for: Victoria Newitt Recruitment Inc.
Full Time position Listed on 2026-11-08
Job specializations:
  • Sales
    Director of Sales, VP of Sales
  • Management

Job Description & How to Apply Below

Lead sales strategy and commercial growth as Chief Commercial Officer at Sunrise Farms, based at its Surrey, British Columbia head office.
Reporting to the CEO, the CCO joins the Executive Leadership Team and executes strategic planning within the sales function. This senior commercial leader oversees teams across Surrey, Calgary, Lethbridge, Winnipeg, Cambridge, and Mississauga while shaping customer-focused growth.

Key Responsibilities:

Develop comprehensive sales strategies and achieve revenue targets
Oversee, manage, and mentor the entire sales network
Analyze sales data, market trends, and competitor activities
Maintain relationships with key clients, partners, and stakeholders
Report sales performance and recommendations to executives
Requirements:
Bachelor's degree in business, marketing, or related field
MBA preferred for this senior commercial leadership role
Minimum 10+ years in senior sales or commercial leadership
Strong sales and marketing principles with revenue-growth results
Exceptional communication, analytical, and organizational skills
Shape Sunrise Farms’ commercial direction through sales leadership, market analysis, customer relationships, and strategic execution across Canada.
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