Senior Salesforce Marketing Cloud Engineer

Overview

Location:

Toronto – 3-4 days onsite
Contract Duration: 6 months with high possibility of extension & conversion to FTE
Role:
Salesforce Engineering Developer (Marketing Cloud)
Business group: CBE Personalization - The Client Primacy & Personalization team is responsible for ideation, design, engineering, and implementation of software for the Personalization domain.
Project:
Client Primacy and Personalization - Large-scale enterprise-wide project to accelerate personalization capabilities across our stack (targeted propensity-driven lists, marketing journey and sales conversion funnels).
We are seeking a Salesforce Engineer with proven expertise in Salesforce Marketing Cloud. This role will focus on designing, developing, and integrating solutions that enhance customer engagement, enable data-driven marketing, and deliver personalized experiences  will collaborate with marketing, sales, and technology teams to deliver scalable, high-quality Salesforce solutions that align with business goals while adhering to best practices in architecture, security, and compliance.
Responsibilities     Design, build, and deploy solutions in Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio, Mobile Studio, etc.).
Configure data extensions, automation workflows, and segmentation for targeted campaigns.
Integrate Marketing Cloud with core Salesforce CRM and third-party systems for synchronized customer data.
Build APIs and integrations to exchange data between Salesforce clouds, marketing platforms, and enterprise systems.
Ensure data accuracy, synchronization, and compliance with privacy regulations (GDPR, CCPA, etc.).
Maintain a secure, scalable, and high-performance environment.
Must Have Skills     10+ years of development experience
5+ years of Salesforce development experience including experience with Salesforce development tools (Apex, Visualforce, Lightning Web Components) and Salesforce APIs (REST/SOAP)
2+ years’ experience with Marketing Cloud including experience with Marketing Cloud Studios and Builders, AMPscript, SQL, and automation workflows
Recent hands-on experience with data modeling, segmentation, and customer journey orchestration.
Recent hands-on experience with integrating Salesforce with enterprise applications and data sources.
Nice-To-Have Skills     Salesforce Certified Marketing Cloud Email Specialist and/or Developer certification.
Familiarity with CI/CD tools for Salesforce (Gearset, Copado, etc.).
Experience in marketing automation or CRM development in a large-scale environment.
Candidate Profile     Strong Salesforce developer who has worked with Marketing Cloud.
Job Details     Seniority level:
Mid-Senior level

Employment type:

Contract
Job function:
Information Technology
Industries:
Information Technology & Services and Banking

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