Senior Product Marketing Manager

We help the world run better

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.

Summary:

SAP Build is a comprehensive suite of low-code, pro-code and Generative AI tools designed to accelerate application development and automation. As an integral part of SAP’s Business Technology Platform (BTP), it drives significant growth and receives rave reviews from customers, developers, and industry analysts alike.

With SAP Build, users tap into its AI capabilities to create and extend applications, automate business processes, and design custom digital workspaces using either low-code or pro-code development with enhanced generative AI assistance. This suite helps organizations to build rapidly, adapt swiftly to market demands, and ensure seamless integration across systems.

The Role:

This role will focus on driving product marketing for the next phase of SAP Build's portfolio evolution, which includes enhanced generative AI capabilities, new AI driven developer experiences, expanded support for application development and automation for both SAP and non-SAP systems and building upon the new commercial model and embedded entitlements in all the SAP Business Suite.

As a Senior Product Marketing Manager, your work will have a direct impact on SAP Build’s success. You will help define, execute, and communicate the value proposition of SAP Build. You will launch new capabilities, support our go-to-market (GTM) strategy, create impactful marketing content, and support field enablement efforts.

The Team:

Our team is responsible for Product Marketing & Solution Marketing for SAP Build. We are a high-energy, fast-paced global team of experts leading some of the most innovative products and services  foster a data-driven culture and strive for excellence, encouraging growth and continuous learning for all team members. We work as a cross-functional team closely aligned with our Product Management team and various other areas.

Join us if you are ready to collaborate with the best in the industry.

TASKS:

• Working with the product management and development team to drive product strategy and roadmap
• Collaborating with SAP customers and partners to understand key market feedback and inform product decisions
• Analyze sales and adoption trends to identify GTM motions
• Identifying the value proposition of SAP Build and its integration with other lines of business solutions (e.g. S/4, Success Factors)
• Work with SAP’s Partner team to extend the market presence of SAP Build’s capabilities through the ecosystem.
• Supporting Analyst inquiries
• Assisting with the technical review of marketing assets
• Presenting in partner and sales enablement activities
• Take point as a key stakeholder in the pricing and packaging of SAP Build

EDUCATION AND QUALIFICATIONS / SKILLS AND COMPETENCIES

• Bachelor’s or Master degree with specialization in Marketing /Computer Science / Information Technology / Business Administration preferred
• Understanding of AI trends as it pertains to cloud platform, industry landscapes and development
• Experience working with B2B sales organizations supporting sales cycles, building technical demos and engaging directly with customers and prospects
• Self-starter with passion to be a hands-on expert in the required filed
• Customer orientation with a strong focus on quality

PREFERRED SKILLS

• Strong analytical and logical skills
• Strong communication profile with the ability to articulate and present complex topics to senior level audience
• Ability to understand and analyze customer needs, synthesize requirements and drive execution towards successful delivery
• Good collaboration skills and relationship building with cross-functional teams
• Ability to work in an…