Director of Membership & Growth

Position Information

Description YMCA OF COLUMBIA-WILLAMETTE Full-time

Job Description Position Information

Position Title:

?

Director of Membership & Growth?
Department: ?

Membership?

Reports To:

?

Andrea Kelm, Executive Director?
Employment Status:
Full-Time
FLSA Status:
Exempt Non-Exempt
Compensation: ? $25.00/hour -$31.00/hour?
Work Arrangement:
On-Site Hybrid Remote
Primary

Work Location:

Clark County Family YMCAAbout The YMCA Of Columbia-Willamette The YMCA of Columbia-Willamette is a leading nonprofit organization serving communities throughout Oregon and Southwest Washington. Guided by our mission to strengthen community through Youth Development, Healthy Living, and Social Responsibility, we provide programs and services that help individuals of all ages learn, grow, and thrive.
Our employees are passionate about creating welcoming, inclusive environments where everyone has the opportunity to reach their full potential. Every position contributes to our mission and plays an important role in strengthening the communities we serve.

Position Summary This position supports the work of the YMCA of Columbia-Willamette, a leading philanthropic organization committed to strengthening the foundations of our communities. The Director of Membership & Growth stewards the Y’s cause and advocates for the Y’s mission and strategic plan, promoting and protecting the brand and reputation as a global, inclusive organization.
The Director of Membership & Growth provides leadership for Membership, Healthy Living operations, and Facility operations at the Clark County Family YMCA, ensuring Membership goals, engagement strategies, and experiences align with the YMCA of Columbia-Willamette’s strategic priorities.
This position oversees Membership and Sales operations including membership acquisition, membership onboarding, membership engagement, group exercise, facility operations, and is responsible for creating a welcoming and inclusive environment that supports Membership growth, engagement, and retention.
The Director of Membership & Growth develops and manages financial plans and strategies that support Membership growth and program participation. This role leads and develops Healthy Living staff to deliver high-quality programs and a consistent, mission-driven member experience for the community.
Every YMCA employee shares responsibility for protecting children, vulnerable adults, members, employees, volunteers, and guests by maintaining professional boundaries, following abuse risk management policies, and fostering a culture of safety and accountability.

Essential Functions And Responsibilities

• Drive Membership enrollment to meet or exceed revenue and unit goals for the Clark County Family YMCA both monthly and annually.
• Increase membership unit growth monthly year over year
• Increase membership retention % from previous year
• Develop and implement annual Membership growth and retention goals with monthly, weekly, and daily prospect action plans
• Oversee Membership sales processes including Membership inquiries, tours, follow-up calls, enrollment procedures, closing ratios, surveys, and recruitment efforts
• Monitor Membership statistics including enrollment, retention, engagement, and participation trends
• Maintain accurate reports and provide data to support branch and association decision making
• Manage the Membership and Healthy Living department budget
• Provide leadership, supervision, coaching, training, and performance feedback to the Membership Coordinator, Facilities Coordinator, and Healthy Living Coordinator, ensuring operational accountability, staff development, and consistent member service across all three departments.
• Provide leadership and oversight for Healthy Living programming including member engagement initiatives, group exercise offerings, and class standards review
• Provide leadership and oversight for facility operations, including maintenance, cleanliness, operational readiness, facility projects, and applicable Washington State Clean Buildings requirements. Maintain overall accountability for compliance while ensuring the Facilities Coordinator is responsible for day-to-day implementation, coordination, monitoring, and required documentation.
• Ensure staff awareness and understanding of YMCA programs and services, policies and procedures, and customer service and sales practices
• Conduct regular training sessions to strengthen staff performance and service delivery
• Collaborate with the Executive Director, marketing team, and regional…