BAT - Key Account Representative

Join to apply for the BAT - Key Account Representative role at Acosta Group
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Salary: £25,895.19 – Permanent, Full‑time, Field‑Based.

Location:

Wakefield. Closing Date: 19 January 2026.

At Acosta Europe we help global brands grow in-store presence and sales through innovative, insight‑led field marketing solutions.

As a Key Account Representative you will visit stores in a defined territory, ensuring our clients' products are fully available, visible and compliant at the point of purchase. Using real‑time data and insights you will prioritise store visits, negotiate extra space and displays, and build strong relationships with retail teams, driving incremental sales.

• Conduct store visits aligned to client KPIs and complete interventions that directly impact sales.
• Achieve promotional compliance, support new product launches and defend key SKU space.
• Negotiate and implement additional displays and off‑shelf opportunities.
• Accurately record all in‑store activity, capturing high‑quality photos and clear reporting.
• Utilise data and digital tools to drive in‑store actions and dynamically adjust your journey plan.
• Build strong working relationships with store managers and key retail stakeholders.
• Provide insightful feedback on competitor activity, retail trends and store‑level systems.
• Maintain and manage point‑of‑sale (POS) stock and ensure readiness for all client promotional cycles.

• Strong communication and interpersonal skills with the ability to build store‑level rapport.
• Target‑driven, highly organised, with excellent time management.
• Confident, self‑motivated and proactive mindset.
• IT literate with sound administrative and reporting skills.
• Full valid driving licence (essential).

• Previous experience in retail, FMCG, field sales or merchandising.

• Competitive salary and company car.
• Flexible, field‑based working environment.
• Tools of the trade, including mobile technology.
• 25 days holiday plus bank holidays.
• Life assurance and pension.
• Access to Acosta University for ongoing learning and development.
• Opportunity to work with globally recognised brands across top retailers.

If you’re driven by results and passionate about delivering outstanding client service, apply now to join Acosta Europe and elevate your career to new heights.