Brand Partnerships Manager Panago

Build Panago partnerships in Abbotsford through relationship management, integrated campaigns, and performance measurement across approved brand priorities.

As Brand Partnership Manager, you will manage assigned partnerships, including Canucks partnerships, while developing opportunities across sports, entertainment, community organizations, and complementary brands. You will assess opportunities, coordinate activations, measure performance, and recommend renewals. Reporting to the Senior Manager, Marketing, you will collaborate with Marketing, Creative, Digital, Operations, Finance, agencies, partners, and franchisees. This hybrid position includes three days onsite and two remote.

• Develop partnership plans and evaluate proposals against budgets and commercial value
• Build business cases and support negotiations within established approval processes
• Lead partner meetings, commitments, timelines, and relationship development
• Coordinate integrated activations across digital, social, in-store, and event channels
• Measure results and recommend improvements, renewals, or exits

• Three to five years in partnerships, sponsor ships, marketing, or account management
• Marketing, Business Administration, Communications education or equivalent practical experience
• Experience managing relationships and multichannel marketing campaigns
• Budget management, proposal evaluation, and performance recommendation experience
• Strong project management, communication, presentation, and negotiation skills

Bring commercial judgment, detailed execution, and partnership expertise to Panago’s campaigns, relationships, and measurable business results.