Sales Manager

Victoria Newitt Recruitment has been retained by our client Fraserway RV to search for their next TWO Sales Managers at their flagship location in Abbotsford,BC.

The Sales Manager - Abbotsford Dealership, is responsible for ensuring their team is set-up for success to deliver against key Dealership performance metrics that are also aligned with the Fraserway RV Mission, Vision and Values.

They will work closely with the General Sales Manager and National Sales Development Manager, to identify innovative ways to ensure their Dealership is poised for scalable and sustainable growth while maintaining Fraserway RVs’ core values. Success in this role will be defined by the collective achievements and growth of the teams they inspire and lead.

• Ensure the Abbotsford Dealership and People initiatives are aligned, and the team behaviours support the Company Mission, Vision & Works.
• Lead and partner with the General Sales Manager & Dealership Sales Team in understanding current strengths, areas of opportunity and challenges.
• Inspire and lead the Dealership Sales Team in identifying innovative and scalable business strategies and action plans that nurture its strengths, exploit areas of opportunity, and overcome challenges.
• In partnership with the General Sales Manager and National Sales Development Manager, achieving expected top‑line, bottom‑line and market‑share results in alignment to short and long‑term Dealership and overstretching Fraserway RV Business Objectives.
• Drive and increase sales of RV’s, parts & service so that Fraserway RV is in the top two in market share.
• Relentless pursuit of excellence in servicing our employees (eNPS) and our Customers (cNPS).

• Provide effective leadership and mentorship to the Dealership Sales team, to ensure it capitalizes on the full potential of its sales team.
• In partnership with the General Sales Manager and National Sales Development Manager, responsible for driving sales and overseeing new and used inventory turns.
• Develop, implement, and monitor detailed inside and outside sales strategies and objectives.
• Maintain high levels of customer satisfaction and client retention levels.
• Relentless pursuit of exceeding customer satisfaction and Google reviews.
• Implement and execute the Company's marketing strategy and business plans.
• Set sales expectations for every Fraserway RV sales representative, including customer expectations and quota achievement.
• Resolve customer concerns and complaints in a courteous, professional and timely manner.
• Determine staffing requirements and oversee the hiring of staff whilst balancing P&L objectives.
• Create a safe environment for the discussion and resolution of issues and concerns.
• Work in concert with other department and business leaders to assure congruence with sales operations.
• Complete various sales reports.
• Attract, hire and retain top talent. Ensure identified ‘HiPo’ employees are receiving appropriate and timely business and professional development.
• In partnership with the General Sales Manager and National Sales Development Manager, identify effective and targeted community communication and customer‑facing activities, that also align with the overall company’s branding strategy, “The Place for Everything RV”.
• Promote collaboration, innovative thinking and sharing of ideas, to identify best business & people practices.
• Stay abreast of consumer trends, demands, changing tastes and competitor value propositions, to ensure our brands and models align with customer needs and wants.
• Establish and maintain positive and prudent relationships with vendors.
• Utilize technology to effectively market dealership offerings to target marketplace customers.
• Ongoing soliciting of employee and customer feedback, to identify Dealership strengths and areas of opportunity & improvement.

• Support revenue generation through the Business Office by ethically promoting and selling products for both financial and after‑market items for clients to consider in their buying decision.
• Promote extended service agreements, financing, tire replacement and credit life, accident and health…