Commercial Marketing Coordinator

Location: Aberdeen City

Job Specification Key Responsibilities Global Commercial & Marketing Support

• Support the execution of global and regional commercial and marketing plans aligned to corporate objectives, driving sustainable competitive advantage, customer penetration, and retention.
• Assist the Global Marketing Manager and Vice President O&G,A, with analysis, reporting, and insight to support commercial performance and strategic initiatives.
• Support Operating Companies and senior management with commercial intelligence, reporting, and system usage.
• Provide commercial and marketing input to global tenders and proposals when required.

Commercial Best Practice & Brand Governance

• Support the rollout, adoption, and ongoing governance of the Commercial Best Practice Manual across the Group.
• Ensure consistent and appropriate use of the company brand across all regions and materials.
• Act as a guardian of global standards while enabling local market effectiveness.

Market & Competitor Intelligence

• Gather, analyse, and maintain industry, market, and competitor intelligence across regions.
• Monitor competitor positioning, activity, and market trends, translating insight into actionable commercial intelligence for leadership teams.

Systems, Data & Key

Functional Area

s CRM (Global Ownership & Enablement)

• Act as the single point of contact for the global CRM system and external suppliers.
• Drive ongoing development, optimisation, and integration of CRM to support global commercial activity, including acquisitions and new operating companies.
• Support global commercial teams in effective system use, adoption, and reporting.
• Own monthly global opportunity and contract tracking for board reporting and leadership reviews.
• Deliver customer and account analysis by country, sector, and customer group to support growth strategies.

Net Promoter Score (NPS) (Global Ownership & Enablement)

• Act as the global owner for the NPS platform and external supplier relationship.
• Support global rollout, governance, and ongoing development of the NPS programme.
• Manage survey execution (three surveys annually), analysis, and reporting of customer satisfaction insights.

Global Key Customer Support

• Provide structured commercial and reporting support for global key accounts and support the Vice President O&G,A, areas covered:
• SLB – Global MSA management, country-level reporting, overdue tracking, and central coordination with customer & internal stakeholders. – aim to reduce Overdue across the global business and improve customer penetration
• Baker Hughes – Global MSA management, country-level structures, and reporting. Aim to reduce Overdue across the global business and improve customer penetration
• Total Energies – Support TRS rollout, customer targeting, and country-level analysis.

Market Research & Analytics

• Develop and enhance global market research datasets covering activity levels by location, operator, and segment.
• Transition existing data into live, scalable, and predictive datasets to support proactive decision-making.
• Work with external analytics providers as required to strengthen insight quality and business relevance.

Lead Forensics (Global Ownership & Enablement)

• Manage the external Lead Forensics supplier and ensure maximum ROI from the platform.
• Support global teams in understanding, adopting, and effectively using the system.
• Monitor system usage, access, and reporting;
• Reallocate daily feeds that fall outwith current org structure

Riglogix (Global Ownership & Enablement)

• Manage the external Riglogix supplier relationship.
• Produce and distribute monthly usage, performance, and market insight reports to relevant stakeholders.

Administrative & Reporting Responsibilities (Board report tables)

• Collate and analyse commercial and marketing data for reporting to senior leadership and the Board.
• Maintain accurate records, dashboards, and documentation to support global transparency.
• Undertake general administrative tasks related to commercial and marketing operations.

Qualifications & Experience Essential / Desirable

• Degree, diploma, or equivalent relevant experience in commercial & marketing
• Strong proficiency in Microsoft Word, Excel, PowerPoint, and SharePoint.
• Advanced IT literacy…