Product & Brand Lead

Rexi Group is launching a new AI marketplace and we are looking for a strategic copywriter who can translate positioning into sharp, credible, conversion-focused messaging. You will work closely with leadership and design to ensure the platform communicates clarity, credibility, and confidence from day one.

This is not a blog-writing role. This is foundational narrative work.

You will work directly with leadership and design to define and implement the messaging architecture across the entire platform.

• Refine and stress-test platform positioning
• Clarify value propositions (vendors & buyers)

• Trust & credibility sections

• Interface clarity copy
• Outreach email templates

• Buyer-facing clarity in under 10 seconds
• Platform that feels confident and credible
• No confusion in value proposition

• 3+ years in SaaS / tech product messaging
• Experience working with marketplaces or platforms preferred
• Strong understanding of positioning and category creation
• Ability to simplify complex technical concepts
• Strong collaboration with founders and designers

• You think in messaging systems, not just copy blocks
• You’ve worked on 0→1 products before
• You understand marketplace trust dynamics
• You care about clarity
• You can move fast and iterate

If you feel you are the right fit, please apply directly or email  Kindly include your CV, portfolio, and a brief cover message in your email. Applications without a portfolio will not be considered.